Guide to the Jay C. Waldman Papers, 1968-2003 AIS.2007.10

ULS Archives & Special Collections

Table of Contents

Summary Information
Biography
Scope and Content Notes
Arrangement
Administrative Information
Related Materials
Controlled Access Headings
Previous Citation
Collection Inventory
Series I. Office of the United States Attorney, Western Pennsylvania,1965-1975
1. Pre-Appointment,1965-1971
2. Waldman Assistant U.S. Attorney Files,1970-1975
3. U.S. Attorney Office Files,1970-1975
4. Waldman Case Files,1970-1975
5. Reference Notes,1970-1975
Series II. Criminal Division, United States Department of Justice,1975-1977
1. Waldman/Thornburgh Files,1975-1977
2. Departmental Reorganization,1975-1977
3. Strike Forces,1976-1977
4. Cases/Issues,1975-1977
5. Departmental Files,1970-1977
Series III. Campaign for Governor Consultants,1969-1978
Series IV. Campaign for Governor Opposition Research,1955-1978
1. Primary Election Candidates,1977-1978
2. General Election Candidates,1955-1978
3. General Election Candidate News Clippings,1978
Series V. Campaign for Governor Issues,1966-1978
Series VI. Campaign for Governor Primary Election,1969-1978
1. Jay C. Waldman Files,1976-1978
2. Dick Thornburgh Files,1969-1978
3. GOP,1977-1978
4. County Files,1977-1978
5. Campaign-in-Progress (CIP),1972-1978
Series VII. Campaign for Governor General Election,1978
1. Memoranda and Notes,1978
2. Fundraising,1978
3. Campaign in Progress,1978
4. Polls,1978
Series VIII. Gubernatorial Transition,1978
Series IX. Re-election Campaign for Governor,1979-1983
1. Market Opinion Research (MOR) Polling,1982
2. Thornburgh Administration Accomplishments,1979-1982
3. Ertel Opposition Research,1979-1982
4. Campaign-in-Progress,1979-1982
5. Election Results and Analyses,1982-1983
Series X. Office of the Governor,1979-1986
1. Waldman Governor’s Office Files,1963-1985
2. Governor’s Office Legal,1980-1986
3. Dick Thornburgh Files,1979-1986
4. Thornburgh Administration,1973-1986
5. Political,1979-1986

Summary Information

Repository
ULS Archives & Special Collections
Title
Jay C. Waldman Papers
Creator
Waldman, Jay C.
Collection Number
AIS.2007.10
Date [inclusive]
1968-2003
Extent
30.0 linear feet (24 boxes)
Abstract
The Jay C. Waldman Papers document the fifteen years (1971-1986) Waldman served as a close aide to Dick Thornburgh. Waldman first joined Thornburgh in 1971 when Thornburgh was serving as United States Attorney for Western Pennsylvania, later went with him to Washington, D.C. to the Criminal Division at the United States Department of Justice, and subsequently returned to Pennsylvania with Thornburgh in 1977 to manage his successful Campaign for Governor. He then served as the Executive Assistant to the Governor and General Counsel until 1986 when he returned to the private practice of law in Philadelphia. The collection includes material such as correspondence, memoranda, issue research and polling, news clips, and legal case documents.

Preferred Citation

Jay C. Waldman Papers, 1968-2003, AIS.2007.10, Archives & Special Collections, University of Pittsburgh Library System

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Biography

The Jay C. Waldman Papers document the fifteen years that he served as a close aide to Dick Thornburgh in his political career in the U.S. Department of Justice and as Pennsylvania Governor. As advisor to Thornburgh, Waldman also played a pivotal role in Pennsylvania government. Thornburgh’s dedication to Waldman in his autobiography, Where the Evidence Leads, describes the relationship best: “To my friend, colleague and mentor.”

Waldman graduated from University of Wisconsin in 1966, where he received honors in History and Political Science, and from the University of Pennsylvania Law School in 1969. Following law school, he served as law clerk to Pittsburgh Judge Gwilym A. Price, Jr. and briefly was an associate at Rose, Schmidt & Dixon in Pittsburgh.

Waldman became known early on for his keen intellect and insights and accordingly served in major roles throughout Thornburgh’s years of public service. In May 1971, Waldman first joined Thornburgh, then U.S. Attorney for Western Pennsylvania. When Thornburgh moved on to serve as Assistant Attorney General, Criminal Division, U.S. Department of Justice, Washington, D.C., Waldman accompanied him and served as Deputy Assistant Attorney General responsible for the Division’s Organized Crime and Racketeering Section, Narcotic and Dangerous Drug Section, and Public Integrity Section, as well as the management of litigation for these operations from July 1975 to 1977.

Thornburgh returned to Pittsburgh to run for Governor in 1977; Waldman soon joined him and served as his Campaign Manager. Waldman’s winning 1978 campaign strategies proved to be exceptional, particularly as Waldman had never run a campaign before. He subsequently served as executive assistant and legal counsel during Thornburgh’s years as Governor of Pennsylvania from 1979 to 1986. The Spring 2004 issue of the “Penn Journal” said, “Those who had the good fortune to know and work with Judge Waldman during these years, witnessed the workings of a brilliant political mind.” After leaving the Thornburgh Administration, Waldman practiced law in Philadelphia and was nominated to the U.S. District Court for the Eastern District of Pennsylvania in 1988, serving on the federal bench for 14 years. At the time of his death in 2003, it was expected that he would be elevated to the 3rd U.S. Circuit Court of Appeals.

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Scope and Content Notes

The material in this collection reflects the expansive responsibilities Waldman amassed in his fifteen years of service as an aide to Dick Thornburgh. In addition to his native ability and advice, it is well known and documented that Waldman and Thornburgh not only worked well together, but also respected and admired one another. Waldman’s collection and that of Dick Thornburgh’s are significantly linked together, as many topics and issues are specifically intertwined. The collection contains correspondence, memoranda, issues, research and polling, news clippings, and legal case documents. The majority of the materials in this collection date from 1968 to 2003.

Waldman’s contributions in each of his fifteen years of public service are reflected in these personal papers. However, as one who did not commit much to paper, the files are diverse and thin in some respects. They do reflect Waldman’s expansive responsibilities in each position and the issues addressed. Waldman’s ideas are particularly well represented in his memoranda during the first campaign for governor (1977-1978) and in reports and memoranda to Dick Thornburgh in Department of Justice years.

Waldman’s official files from his gubernatorial years (1979-1986) are held by the Pennsylvania Historical and Museum Commission as part of the Dick Thornburgh Governor files: collection MC-404. Waldman’s, as Executive Assistant and General Counsel, are within that collection: 4-2825.

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Arrangement

Series I. Office of the United States Attorney, Western Pennsylvania, 1965-1975

Series II. Criminal Division, United States Department of Justice, 1975-1977

Series III. Campaign for Governor Consultants, 1977-1978

Series IV. Campaign for Governor Opposition Research, 1977-1978

Series V. Campaign for Governor Issues, 1977-1978

Series VI. Campaign for Governor Primary Election, 1977-1978

Series VII. Campaign for Governor General Election, 1978

Series VIII. Gubernatorial Transition, 1978

Series IX. Re-election Campaign for Governor, 1979-1983

Series X. Office of the Governor, 1979-1986

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Administrative Information

Publication Information

ULS Archives & Special Collections, October 2009

University of Pittsburgh Library System
Archives & Special Collections
Website: library.pitt.edu/archives-special-collections
412-648-3232 (ASC) | 412-648-8190 (Hillman)
Contact Us: www.library.pitt.edu/ask-archivist

Access Restrictions

No restrictions.

Copyright

The University of Pittsburgh holds the property rights to the material in this collection, but the copyright may still be held by the original creator/author. Researchers are therefore advised to follow the regulations set forth in the U.S. Copyright Code when publishing, quoting, or reproducing material from this collection without the consent of the creator/author or that go beyond what is allowed by fair use.

Custodial History

The Waldman files came from his office and home following his untimely death in 2003. They were collected, boxed and ultimately kindly donated to the University of Pittsburgh by his wife, Roberta Waldman. Some files and papers were loose in boxes, some foldered, many not. Where Waldman had assorted folders in large accordion files or others titled specifically by him, that order has been maintained.

Acquisition Information

Gift of Roberta Waldman in 2007.

Processing Information

This collection was processed by Nancy Watson in January-September 2009.

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Related Materials

Related Material

Dick Thornburgh Papers, AIS.1998.30, Archives & Special Collections, University of Pittsburgh Library System

Peter F. Flaherty Papers, 1964-1995, AIS.1999.19. Archives & Special Collections, University of Pittsburgh Library System

Pennsylvania Historical and Museum Commission: Waldman

Separated Material

All media material including tapes and recordings are housed separately in media storage.

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Controlled Access Headings

Corporate Name(s)

  • Pennsylvania. Governor. -- Elections, 1978
  • Pennsylvania. Office of the Governor. Office of General Counsel.
  • Pennsylvania. Office of the Governor.
  • United States. Attorney (Pennsylvania : Western District).
  • United States. Attorney-General.
  • United States. Department of Justice. Criminal Division. Narcotic and Dangerous Drug Section.
  • United States. Department of Justice. Criminal Division. Organized Crime and Racketeering Section.
  • United States. Department of Justice. Public Integrity Section.

Genre(s)

  • Clippings (Information artifacts)
  • Correspondence
  • Legal documents
  • Memorandums

Geographic Name(s)

  • Harrisburg (Pa.)
  • Pennsylvania -- Politics and government -- 20th century
  • Philadelphia (Pa.)
  • Pittsburgh (Pa.)
  • United States -- Politics and government -- 20th century
  • Washington (D.C.)

Personal Name(s)

  • Thornburgh, Dick, 1932-
  • Waldman, Jay C.

Subject(s)

  • Campaign management -- Pennsylvania
  • Lawyers -- Pennsylvania
  • Lawyers -- United States
  • Organized crime -- United States
  • Personal papers
  • Political campaigns -- Pennsylvania
  • Politics

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Previous Citation

Jay C. Waldman Papers, 1968-2003, AIS.2007.10, Archives Service Center, University of Pittsburgh

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Collection Inventory

Series  I. Office of the United States Attorney, Western Pennsylvania, 1965-1975 

Scope and Content Notes

In June 1970, the office of Dick Thornburgh, who was then serving as United States Attorney for Western Pennsylvania, was allocated funds for four additional Assistant United States Attorneys. One of those subsequently hired was Jay C. Waldman. Unbeknownst at that time to either Thornburgh or Waldman, the latter was to serve a major role in Thornburgh’s ongoing public career. Waldman continued in the U.S. Attorney’s office until 1975 when he moved to Washington D.C., joining Thornburgh who had been named Deputy Assistant Attorney General in charge of the Criminal Division of the Department of Justice. The files are presented in the following five subseries: Pre-Appointment, Waldman Assistant U.S. Attorney Files, United States Attorney’s Office Files, Waldman Case Files, and Reference Notes. The materials in this series date from 1965 to 1975.

Subseries  1. Pre-Appointment, 1965-1971 

Scope and Content Notes

These files precede Waldman’s years in the United States Attorney’s office. The materials in this subseries consist of records from Waldman’s law school years at University of Pennsylvania, a folder of decisions by Judge Gwilym A. Price, for whom Waldman clerked, and some other case notes and references from brief employment at Rose, Schmidt and Dixon, a Pittsburgh law firm. The materials date from 1965 to 1971.

  BoxFolder
Law School, Taxation, 1967-1968 11
  Folder
Law School, Labor Law, 1965 2
  Folder
Law School, Labor Law, 1966-1967 3
  Folder
Law School, Cases and class bios, 1966, 1984 4
  Folder
Judge Price Decisions, January-June 1970 5
  Folder
Pittsburgh Court of Common Pleas Civil Division Cases, 1967-1970 6
  Folder
Memos, Rose Schmidt & Dixon, Aircraft, 1968 7
  Folder
Memos, Rose Schmidt & Dixon, Westinghouse, 1970-1971 8

Subseries  2. Waldman Assistant U.S. Attorney Files, 1970-1975 

Scope and Content Notes

This subseries documents Waldman’s years as Assistant U.S. Attorney. His specific case files are contained in Subseries 4. Waldman Case Files. The subjects of the material include an early biography, a commendation, bar admissions research, correspondence to and from, memos to and from, memos to Blair A. Griffith enumerating case updates in 1975, ephemera, and Pittsburgh Mayoral Campaign 1972. The materials in this subseries date from 1970 to June 1975.

  Folder
JCW Bio and personal, 1970-1975 9
  Folder
Research re admission to bar, August 1970 10
  Folder
Memos to JCW, 1971-1975 11
  Folder
Memos from JCW, 1973-1974 12
  Folder
Memos to Blair Griffith, 1975 13
  Folder
AG Levi Outstanding Performance Award, 1975 14
  Folder
Pittsburgh Mayoral election, polling and memos re Thornburgh for Mayor, 1972 15
  Folder
Committee for election of Thornburgh for Mayor, 1972 16
  Folder
Tabor for Mayor, brochures, ephemera, endorsement, 1972 17
  Folder
Tabor Neighborhood Research Program, 1972 18
  Folder
Tabor for Mayor, mailings, 1972 19
  Folder
Tabor lists, donors, mailings, 1972 20

Subseries  3. U.S. Attorney Office Files, 1970-1975 

Scope and Content Notes

This subseries contains general files pertaining to the office of the U.S. Attorney, such as news releases, news clips, accomplishments of the office, miscellaneous correspondence, and cases by other office attorneys. The files date from 1970 to June 1975.

  Folder
News Releases, 1973-1975 21
  Folder
News clips and accomplishments, 1969-1975 22
  Folder
Miscellaneous correspondence, 1973-1975 23
  Folder
USA office cases, not JCW, 1971-1974 24

Subseries  4. Waldman Case Files, 1970-1975 

Scope and Content Notes

This subseries pertains specifically to cases Waldman identified and are grouped as Civil, Criminal, Appeals, Orphans Court, or Obscenity. Printed Court Cases are grouped together by year. In some files there are briefs, many include Waldman’s handwritten notes as well as other relevant case and legal information. Where notes and legal materials were not obviously associated with a specific case, see Subseries 5. Miscellaneous Notes. The obscenity material is extensive and relates to several cases. The material is broken up into multiple files but collectively in Waldman’s original order. The materials date from 1970 to June 1975.

  Folder
Cases, 1970 25
  Folder
Cases, 1971 26
  Folder
Cases, 1972 27
  Folder
Cases, 1973 28
  Folder
Cases, 1974 29
  BoxFolder
Case Civil, Ponderendolph, 1971 21
  Folder
Case Civil, Quinones, 1972 2
  Folder
Case Civil, Mickelic, 1973 3
  Folder
Case Civil, Briefs, 1971-1973 4
  Folder
Case Criminal, Hobbs material, and Mazzei, 1974 5
  Folder
Case Criminal, Olen, laws re, 1973-1974 6
  Folder
Case Criminal, Olen, 1973-1974 7
  Folder
Case Criminal, Olen, 1975 8
  Folder
Case Criminal, Faix documents, 1970-1973 9
  Folder
Case Criminal, Faix with appeal, 1973-1974 10
  Folder
Case Criminal, Fiore, 1973 11
  Folder
Cases Criminal, Notes and Documents, 1971-1972 12
  Folder
Cases Criminal, Notes and Documents, 1970-1973 13
  Folder
Cases Criminal, Notes and Documents, 1970-1973 14
  Folder
Cases Appeal, Harris, 1972-1973 15
  Folder
Cases Appeal, Harris, 1972-1973 16
  Folder
Cases Appeal, miscellaneous, 1972-1973 17
  Folder
Case Orphans Court, Lizenkon, 1972-1973 18
  Folder
Cases, Miscellaneous Notes, 1973-1974 19
  Folder
Obscenity, Cases, Notes, and References, 1972-1973 20
  Folder
Obscenity, Cases, Notes, and References, 1972-1973 21
  Folder
Obscenity, Cases, Notes, and References, 1971-1973 22
  Folder
Obscenity, Cases, other states, 1971-1973 23

Subseries  5. Reference Notes, 1970-1975 

Scope and Content Notes

The material in this subseries mainly consists of miscellaneous notes and documents. Waldman’s handwritten notes and reference files relate to multiple subjects, but were not labeled or kept with a particular case. However, these files do relate to several of the cases in Series 1. Office United States Attorney, Western Pennsylvania. The material in this subseries dates from 1970 to 1975.

  Folder
JCW handwritten notes on cases, 1970-1975 24
  Folder
Reference documents, 1970-1975 25
  Folder
Reference documents, 1975 26

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Series  II. Criminal Division, United States Department of Justice, 1975-1977 

Scope and Content Notes

Waldman moved with Thornburgh to Washington in 1975 when Thornburgh was named Assistant Attorney General in charge of the Criminal Division. Waldman began as Special Assistant to Thornburgh and was promoted to Deputy Assistant Attorney General with responsibility for overseeing organized crime, official corruption, and narcotics matters within the department and the U.S. Attorneys’ offices. Waldman briefly continued in this position after March 1977 when Thornburgh returned to Pennsylvania. He then resigned on July 15th after working for those few months under Pete Flaherty, who was Thornburgh successor at the Department of Justice as Deputy Attorney General. The material in this series includes memos, correspondence, organization charts, case research, speeches, and departmental issues. This series is further subdivided into five subseries: Waldman/Thornburgh Files, Departmental Reorganization, Strike Forces, Cases/Issues, and Department Files. The dates here are from 1974 to 1977. Additional relevant research files can be found in the Dick Thornburgh Papers housed at the Archives Service Center.

Subseries  1. Waldman/Thornburgh Files, 1975-1977 

Scope and Content Notes

The memoranda contained in this subseries served as the principal method of communication within the division regarding department personnel, cases, and legal investigations. Both correspondence and memos to and from Waldman (JCW), Thornburgh (RLT), and others contain much substantive information about cases as well as other departmental matters of note. There is also correspondence from Waldman and Thornburgh containing miscellaneous speeches and articles by and about Thornburgh. Additionally, Thornburgh’s appointment as Deputy Attorney General and his resignation from the department are included in this subseries. The materials in this subseries date from 1975 to 1977.

  BoxFolder
JCW Appointments and bios, 1975-1977 31
  Folder
JCW Memos from, 1975-1976 2
  Folder
JCW Correspondence from, 1975-1977 3
  Folder
JCW Correspondence to, 1976-1977 4
  Folder
JCW Reading File, 1975-1977 5
  Folder
JCW Speeches/Testimony, 1976-1977 6
  Folder
RLT Schweiker comment re DT appointment, 1975 7
  Folder
RLT Memos to, 1975-1976 8
  Folder
RLT Memos from, 1975-1977 9
  Folder
RLT Correspondence from, 1975-1977 10
  Folder
RLT Speeches, 1975-1976 11
  Folder
RLT Articles by, 1976 12
  Folder
RLT Appointed Deputy Attorney General, February 8, 1977 13
  Folder
RLT Resignation correspondence to AG Bell, and President Carter, March 1977 14

Subseries  2. Departmental Reorganization, 1975-1977 

Scope and Content Notes

This subseries pertains to the time when Thornburgh assigned Waldman and Seif, his two principal aides, to conduct a top-to-bottom review of the division’s management structure at the very outset of their arrival in Washington in 1975. This ultimately resulted in wide-spread and often especially difficult personnel changes, including the replacement or reassignment of most deputies and section chiefs. Additionally, a Public Integrity Section was created, which was a major contribution to accomplishments of the tenure of Thornburgh and Waldman. Related research, correspondence, drafts and comprehensive reports in this subseries enumerate the complexities associated with this reorganization and include the final report to Attorney General Griffin Bell. The material in this subseries dates from 1975 to 1977.

  Folder
JCW handwritten notes, personnel and organization, 1975-1976 15
  Folder
JCW handwritten organization chart, 1975 16
  Folder
Memoranda, May 1975 17
  Folder
Scarlata memoranda and notes, May 1975 18
  Folder
Scarlata memoranda with RLT annotations, May 1975 19
  Folder
Memoranda and draft briefings, July-October 1975 20
  Folder
Review of Criminal Division, November 1975 21
  Folder
Memorandum, December 5, 1975 22
  Folder
Memorandum, December 16, 1975 23
  Folder
Memoranda, February 1976 24
  Folder
Draft Criminal Division report and recommendations to Attny General, September 1976 25
  Folder
Draft report and recommendations, September 1976 26
  Folder
Final Report and Recommendations to Attny Gen, September 10, 1976 27
  Folder
Draft memorandum to Attny General Bell, January 17, 1977 28
  Folder
Memorandum to Attny General Bell, The Criminal Division, January 28, 1977 29

Subseries  3. Strike Forces, 1976-1977 

Scope and Content Notes

Material in this subseries directly relates to the organized crime “Strike Forces.” Waldman had experience with the Strike Forces and related controversies from his years with Thornburgh in the U.S. Attorney’s office in Pittsburgh. There was pressure in the Criminal Division to integrate them into the Organized Crime and Racketeering Section, with Waldman in charge of organized crime and related issues. The future of the “Strike Forces” was only decided in the fall of 1976. What ensued was an office-by-office appraisal of the various strike forces which is well documented in this material. Some strike forces were disbanded, others “folded in” to U.S. Attorneys’ offices, and some kept in operation but under much stricter guidelines which are enumerated in a December 1976 report. The materials date from 1976 to 1977.

  Folder
Guidelines, August-September 1976 30
  Folder
Guidelines, October-November 1976 31
  Folder
Guidelines, December 1976 32
  Folder
Organized Crime Program, December 1976 33
  Folder
Correspondence and reports, January-March 1977 34
  Folder
Evaluations, May-August 1976 35
  BoxFolder
Evaluations, New York, Connolly Issue, 1976 41
  Folder
Evaluations, New York, Connolly Issue, 1976 2
  Folder
Evaluations, Pittsburgh, Brooklyn, Los Angeles, 1976 3
  Folder
Evaluations, Newark, Detroit, 1976 4
  Folder
Evaluations, New Orleans, St. Louis, 1976 5

Subseries  4. Cases/Issues, 1975-1977 

Scope and Content Notes

These files specifically relate to cases handled by the Criminal Division. Although it is not certain whether or not Waldman was specifically in charge of these, he was involved with the research and outcomes. Several files are on issues involving personnel matters intertwined with cases that were vexing and serious; “Curren” is one example of a case that goes into considerable detail. The materials in this subseries date from 1975 to 1977.

  Folder
Tax Reform Act of 1976 (HB 10612) Revision, 1976-1977 06-12
  Folder
IRS/DOJ guidelines and jurisdiction, 1975-1977 13
  Folder
S495, Watergate Reorganization and Reform of 1976, 1976 14
  Folder
S495, DT folder with annotations, 1976 15
  Folder
Watergate, President Form and Dean Allegations, 1976 16
  Folder
US Attorney Curren issue, 1975 17
  Folder
US Attorney Curren issue, January-February, 1976 18
  Folder
US Attorney Curren issue, March-May, 1976 19
  Folder
US Attorney Curren issue, November 1976-April 1977 20
  Folder
HR 214, Right to Privacy Act, 1976, 1976 21
  Folder
Case, Olen/Ezrine, 1975 22
  Folder
Case, Olen/Ezrine, 1975-1976 23
  Folder
Case, Cutler/Cesario, 1975-1976 24

Subseries  5. Departmental Files, 1970-1977 

Scope and Content Notes

The files in this subseries generally pertain to the department and are generated by others rather than Waldman or Thornburgh. There are news releases, press clippings, memoranda, files of testimonies of Attorneys General Levi and Bell, and some files from March 1977 to July 1977, when Peter Flaherty (PF) had been appointed to the Department of Justice. Waldman resigned from the department in July 1977, and returned to Pennsylvania. These materials date from 1975 to 1977.

  Folder
Clippings, 1975-1976 25
  Folder
News releases, 1977 26
  Folder
Resumes, memos, correspondence, 1975-1977 27
  BoxFolder
“DC Legislation”, 1976-1977 51
  Folder
Testimony AGs Levi and Bell, 1976-1977 2
  Folder
JCW PA politics, 1970-1977 3
  Folder
JCW Resignation, July 1977 4
  Folder
JCW Legislation memos, March 1977 5
  Folder
PF Memos and testimony, March-July 1977 6
  Folder
PF Miscellaneous, June 1977 7
  Folder
PF Correspondence, speech, resignation, 1977 8

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Series  III. Campaign for Governor Consultants, 1969-1978 

Scope and Content Notes

This series contains plans that were submitted by consultants seeking to represent and guide the Dick Thornburgh campaign for governor. Many were submitted spontaneously and in fact more than one consultant was used. Lance Tarrence provided much information, and David Garth was contracted for the primary election. Roger Ailes and Bailey/Deardourff were used in the general election. The plans are very detailed, many highly statistical, and frequently included polls/questionnaires to determine and convey potential outcomes. These were relevant not only regarding voters’ attitudes about candidates, but also for identifying issues of concern to the voters.

Since Waldman, the designated campaign manager, had never run a campaign before, he carefully reviewed each consultant's suggestions. Waldman’s own memoranda ultimately spell out the actual path of the campaign. The extensive Tarrance volumes were actually bound as books and have been maintained in that form. Additionally, information by Market Opinion Research (MOR) is included in this series and was extensively used while Thornburgh served as Governor. The material in this series dates from 1969 to 1978.

  Folder
Communications consultants, June 22, 1977 9
  Folder
Patrick H. Caddell, December 10, 1976 10
  Folder
Robert Goodman Agency, undated 11
  Folder
Triad, 1977 12
  Folder
Bailey Deardorff sample plan, May 1969, 1977 13
  Folder
The Agency, Harkens & Uhre, July-August 1977 14
  Folder
MOR, Statewide Survey, August-November 1977 15
  Folder
MOR, Earlier polls, 1977 16
  Folder
Politicon, Campaign Strategy, May 1977 17
  Folder
Roger Ailes, Media Consultant, 1977 18
  Folder
Garth Associates, 1978 19
  Folder
Eddie Mahe, Campaign Plan Part I, February 1978 20
  Folder
Eddie Mahe, Campaign Plan Part II, February 1978 21
  Folder
Eddie Mahe, correspondence, June 1977-March 1978 22
  Folder
Pennsylvanians for Effective Government (PEG), draft Questionnaire, August 10, 1977 23
  Folder
V. Lance Tarrance & Associates, Survey Political Attitudes in PA, Vol. I, October 1977 24
  Folder
V. Lance Tarrance & Associates, Survey Political Attitudes in PA, Vol. II, October 1977 25
  BoxFolder
V. Lance Tarrance & Associates, Survey Political Attitudes in PA. Vol. III, October 1977 61
  Folder
V. Lance Tarrance & Associates, Survey Political Attitudes in PA, Vol IV, October 1977 2
  Folder
V. Lance Tarrance & Associates, Survey Political Attitudes in PA, Vol. V, October 1977 3
  Folder
V. Lance Tarrance, Pennsylvania Aggregates Statewide Republicans, October 1977 4
  Folder
V. Lance Tarrance, Draft Questionnaires, undated 5
  Folder
V. Lance Tarrance, Questionnaires, September 26, 1977 6
  Folder
V. Lance Tarrance, Questionnaires, October 4, 1977 7
  Folder
V. Lance Tarrance, Questionnaires, October 1977 8

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Series  IV. Campaign for Governor Opposition Research, 1955-1978 

Scope and Content Notes

As campaign manager Waldman kept meticulous files on other candidates in the governor’s race, known familiarly as opposition research. Knowing opponents’ past records, and current platform and actions can be a critical determinant in an election. The depth of material prepared and accumulated by the Thornburgh campaign staff is a testament to the thoroughness of campaign research and where “no surprises” was a mantra. It was prudent also to be knowledgeable about the primary Democratic candidates, not knowing which would be Thornburgh’s opposition in a general election should he win the primary. There are clippings for each candidate, candidate assessments, plus biographical material both for Republicans and Democrats. This series is further divided into three subseries: Primary Candidates, General Election Candidate Assessments, and General Election Candidate News Clippings. The materials date from 1974 to 1978. Additional and significant material about the candidates can be found in the Dick Thornburgh Papers.

Subseries  1. Primary Election Candidates, 1977-1978 

Scope and Content Notes

In the primary election Thornburgh was opposed by six Republican candidates, he being the only “western” candidate. This comparatively large number of candidates divided the votes considerably, and the balance between east and west candidates became a significant factor. Additionally, it is fair to say that of all the candidates in both parties, Thornburgh was perhaps the least well known across the Commonwealth. On the Democrat side, there were several candidates, again with one from Western Pennsylvania, Pete Flaherty, Pittsburgh’s former Mayor. There are some preliminary “how to” files, and then the candidates are listed alphabetically, first Democrats (D) and then Republicans (R). The majority of the material in this subseries dates from 1977 to 1978.

  BoxFolder
Opposition Research Guidelines prepared by Republican National Committee, undated 71
  Folder
Lieutenant Governor candidates, Republican and Democrat, 1978 2
  Folder
News Digests about Republican and Democrat candidates for Governor, April 1978 3
  Folder
Robert P. Casey (D) - news clips, January-February 1978 4
  Folder
Robert P. Casey (D) - news clips, March-April 1978 5
  Folder
Pete Flaherty (D) - news clips, January-February 1978 6
  Folder
Pete Flaherty (D) - news clips, March-April 1978 7
  Folder
Ernest Kline (D) - news clips, January-February 1978 8
  Folder
Ernest Kline (D) - news clips, March-April 1978 9
  Folder
Robert Butera (R) - candidate assessment, 1977-1978 10
  Folder
Robert Butera (R) - Butera Committee bulletins, 1977-1978 11
  Folder
Robert Butera (R) - correspondence to and from, including Thornburgh, 1977-1978 12
  Folder
Robert Butera (R) - Butera Committee brochures, 1978 13
  Folder
Robert Butera (R) - Finance reports, November 1977, March 1978 14
  Folder
Robert Butera (R) - news clips, January-February 1978 15
  Folder
Robert Butera (R) - news clips, March-May 1978 16
  Folder
Henry Hager (R) - resume, brochures, clippings, 1978 17
  Folder
Henry Hager (R) - news clips, January-March 1978 18
  Folder
Henry Hager (R) - news clips, April-May 1978 19
  Folder
David Marston (R) -correspondence, bio, brochures, 1977-1978 20
  Folder
David Marston (R) - news clips, January-February 1978 21
  Folder
David Marston (R) - news clips, March 1978 22
  Folder
David Marston (R) - news clips, March 1978 23
  Folder
David Marston (R) -news clips, April 1978 24
  Folder
Arlen Specter (R) - candidate assessment, correspondence to, articles, and updates, 1973-1978 25
  Folder
Arlen Specter (R) - Announcement and platform, 1977-1978 26
  Folder
Arlen Specter (R) - Committee updates and newsletters, 1977-1978 27
  Folder
Arlen Specter (R) - campaign committee brochures, 1978 28
  Folder
Arlen Specter (R) - committee correspondence, 1977-1978 29
  Folder
Arlen Specter (R) - news clips, January-February 1978 30
  Folder
Arlen Specter (R) - news clips, March-May 1978 31
  Folder
Richard Schweiker (R) - news clips, December 1977 32
  Folder
Other candidates (R) - Jacobsen, Watson, January-March, 1978 33
  Folder
Candidates binder (R), 1978 34

Subseries  2. General Election Candidates, 1955-1978 

Scope and Content Notes

This material documents the General Election Candidates and their issues. In the General Election the opposition research focused on the two principal Democrat candidates: Pete Flaherty for Governor and Robert Casey for Lieutenant Governor. That Flaherty and Casey were both from Pittsburgh presented an unusual circumstance, with Thornburgh also a Pittsburgher. Flaherty had the reputation of being a successful former Mayor of Pittsburgh and previously had run an unsuccessful campaign for U.S. Senate. Thornburgh, on the other hand, was little known outside Western Pennsylvania. Casey became the Democrat Lieutenant Governor candidate due to the coincidence of having precisely the same name (Robert P. Casey) as the former auditor general of Pennsylvania who was a gubernatorial candidate in the Primary. Running among fifteen lesser known persons, the “wrong Bob Casey” was selected, having no political or public service experience whatsoever. On the Republican side, William W. Scranton III, son of the well known and much admired former Governor, became the choice for Lieutenant Governor and actively participated in the campaign. Candidate research included Scranton as well as the Democrats since Thornburgh needed to know the background and issues important to his potential Lieutenant Governor. The major research focused on Flaherty and the background topics are those from a binder distributed to campaign staff. The Dick Thornburgh Papers contain much relevant information to this series. The materials in this subseries date from 1955 to 1978.

  BoxFolder
William W. Scranton III (R), biographical material, 1978 81
  Folder
William W. Scranton III (R), attachments, 1972-1978 2
  Folder
Robert P. Casey (D), assessment, 1974-1978 3
  Folder
Pete Flaherty, binder memo, July 6, 1978 4
  Folder
Pete Flaherty, biographical, 1978 5
  Folder
Pete Flaherty, political career, 1955-1974 6
  Folder
Pete Flaherty, Pittsburgh City Councilman, 1966-1969 7
  Folder
Pete Flaherty, Mayor of Pittsburgh, 1965-1975 8
  Folder
Pete Flaherty, Mayor of Pittsburgh, 1970-1976 9
  Folder
Pete Flaherty, “The City, Before, During and After Pete,” 1969-1978 10
  Folder
Pete Flaherty, US Deputy Attorney General, March-November 1977 11
  Folder
Pete Flaherty, political alliances, 1969-1977 12
  Folder
Pete Flaherty, finances, 1976-1978 13
  Folder
Pete Flaherty, primary issues, and general updates, 1970-1978 14
  Folder
Pete Flaherty, editorials and miscellaneous clips, 1969-1975 15
  Folder
Pete Flaherty, “A Second View,” with attachments, 1969-1975 16
  Folder
Pete Flaherty, running for Governor, announcement, January 23, 1978 17
  Folder
Pete Flaherty, campaign ’78, 1978 18
  Folder
Pete Flaherty, primary ’78 contributors list, 1977-1978 19
  Folder
Pete Flaherty, Flaherty-Casey finances, 1978 20

Subseries  3. General Election Candidate News Clippings, 1978 

Scope and Content Notes

This series contains the newspaper clippings from the campaign and are separated by candidate and month in the original order that they were prepared and distributed to campaign staff. There are very few clippings for Robert P. Casey since he had been told by the Pete Flaherty campaign to stay teaching rather than complicate the campaign as he did the first few times he appeared with undesirable results. Ultimately it was telling that the students at his school endorsed William W. Scranton. To appreciate the specific status of the campaign, similarly dated clippings from each candidate could be reviewed and compared. There are very few articles from early November, since election day was November 7, and clippings and candidate comments were no longer useful. The material dates from May to early November 1978.

  Folder
Scranton, May-June 1978 21
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Scranton, July 1978 22
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Scranton, September 1978 24
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Casey, May-June 1978 25
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Casey, July-October 1978 26
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Flaherty, May-June 1978 27
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Flaherty, July-August 1978 28
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Flaherty, September 1978 29
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Flaherty, October 1978 30
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Thornburgh, May-June 1978 91
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Thornburgh, July 1978 2
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Thornburgh, August 1978 3
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Thornburgh, September 1978 4
  Folder
Thornburgh, September 1978 5
  Folder
Thornburgh, October 1978 6
  Folder
Thornburgh, October 1978 7
  Folder
Miscellaneous clippings, November 1978 8

Return to Table of Contents »


Series  V. Campaign for Governor Issues, 1966-1978 

Scope and Content Notes

From the earliest interest in running for Governor, Thornburgh and Waldman focused on the necessity of finding precisely the right person to lead and develop issue substance. They found this in Rick Stafford, who put together staff and drew on multitudes of volunteers with expertise in varying areas of government. An issue binder was put together of all topics, carefully outlined, and a virtual library of resources brought to the campaign. Overall issues were easy to identify, but polls further honed those of particular concern to voters. Potholes and corruption were two highlighted. There is considerable issue documentation here both in the Waldman and Dick Thornburgh Papers. Waldman’s “R&I” (research and issues) files are included in the topics in this series. It is important to note that there is not much research material by the Flaherty campaign, either primary or general election. Flaherty depended on his appealing persona and distance from discredited Shapp Democrats to win. Thornburgh in contrast, with Waldman’s overall campaign leadership, successfully presented a solid platform derived from facts and knowledge to persuade the voters. The materials in this series date are from 1966 to 1978.

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Campaign Research Techniques, 1969-1977 9
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Categories and system, December 1977 10
  Folder
Stafford Memos, 1977-1978 11
  Folder
Staff Memos, June-August 1978 12
  Folder
Issue reports, 1977-1978 13
  Folder
Garth issue requests, January 17, 1978 14
  Folder
Issue binder reports, 1977-1978 15
  Folder
Issue binder additions, 1977-1978 16
  Folder
Elected/appointed Attorney General, l976-1977 17
  Folder
Bert Lance issue, 1977 18
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Issues, 1977-early 1978 19
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Issues, by county, 1977-1978 20
  Folder
Issues, campaign ’66, 1966 21
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Gun control legislation, 1967-1968 22
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Gun control, primary, 1977-1978 23
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Gun control, general, 1978 24
  Folder
Questionnaire responses, primary, 1978 25
  Folder
Questionnaire responses, general, 1978 26
  Folder
Issues, Philadelphia, general, 1978 27
  Folder
State Government binder issues, 1978 28
  Folder
Philadelphia Black issues, general, 1978 29

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Series  VI. Campaign for Governor Primary Election, 1969-1978 

Scope and Content Notes

Although Jay Waldman, Campaign Manager, had never before run a campaign, his strategy was followed meticulously by candidate Dick Thornburgh and aided by significant research on both issues and other candidates. Memoranda from Jay Waldman to Dick Thornburgh were pivotal. They discuss the initial feasibility of and tasks related to a possible campaign for governor. They then lay a foundation that was key to the ultimate success of both the primary and general election campaigns. There is no better way to understand this campaign than to read the memoranda primarily to and from Jay Waldman and Dick Thornburgh. Although Waldman’s own specifically labeled materials are a bit thin in quantity they document the campaign progress, and ultimate success, due in large measure to Waldman’s inspired leadership. This series is further divided into five subseries: Jay C. Waldman Files, Dick Thornburgh Files, GOP, County Files, and Campaign in Progress (CIP).

Subseries  1. Jay C. Waldman Files, 1976-1978 

Scope and Content Notes

As indicated above, Waldman’s memoranda advised and shaped the entire conduct of the campaign. The files document careful research about campaigns by Waldman. Waldman as manager guided and led and, therefore, did not leave as much paper documentation of his own. The staff and field organizers carried out the plans and left most of the research documentation. Waldman’s other files are somewhat miscellaneous in character and thin given the overall strategy and organization. The handwritten notes are an indication of the extent of his contacts and information gathering from multiple sources, particularly via telephone conversations. Waldman’s files are grouped as follows: memoranda, personal calendar, news clippings (“clippings”), correspondence, handwritten notes, “miscellaneous 1977,” telephone logs, “people,” polls, and “research.” The materials in quotations are Waldman’s own subject headings in original order. The files in this subseries date from 1976 to 1978.

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Memoranda, March-July 1977 101
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Memoranda, Time Allocation, July 1977 2
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Memoranda from JCW, October-December 1977 3
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Memoranda from JCW, January-May 1978 4
  Folder
Personal calendar, June 1977- August 1978 5
  Folder
“Clippings, miscellaneous,” 1978 6
  Folder
Correspondence to/from, 1977-1978 7
  Folder
Notes, handwritten, 1977-1978 8
  Folder
“Miscellaneous,” 1977 9
  Folder
Telephone logs, October 4, 1977-November 18, 1977 10
  Folder
Telephone logs, October 27, 1977-February 16, 1978 11
  Folder
“People,” 1977 12
  Folder
Polls, 1976–1977 13
  Folder
“Research,” June 1977 14

Subseries  2. Dick Thornburgh Files, 1969-1978 

Scope and Content Notes

The Dick Thornburgh files are primarily from early in the campaign. The majority of the material is from 1977. By then the candidate was constantly on the trail, as the schedules included in the collection specifically indicate. This subseries contains both memos and correspondence to and from Dick Thornburgh. Many of the early memos are “To File” and represent the candidate’s experiences on the campaign trail, contacts, and suggestions that might be useful to staff as the campaign proceeded. These were a primary tool in the effective communications between the candidate and Waldman in particular. The Thornburgh correspondence is from early in the campaign (1977) and in many cases responding to offers of help, especially from persons he knew or met on the campaign trail. News clippings (clippings) and magazine articles track the candidate as his name and positions became increasingly known and effective. Files are arranged as follows: memoranda, articles pre-campaign, biographical material, Thornburgh campaign clippings, correspondence to and from, speeches, and drafts. The Dick Thornburgh File material dates from 1969 to 1978.

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Memoranda, May–December 1977 15
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Pre-Campaign Articles, 1969-1976 16
  Folder
Biographical Material, 1978 17
  Folder
Thornburgh Campaign Clippings, February 1978 18
  Folder
Thornburgh Campaign Clippings, March 1978 19
  Folder
Thornburgh Campaign Clippings, April 1978 20
  Folder
Correspondence from, 1977-1978 21
  Folder
Correspondence to, August 1977–March 1978 22
  Folder
Speeches and Testimony, 1977 23
  Folder
Speeches, Guidelines, and Drafts, 1978 24
  Folder
Speeches, Announcement Draft, and Transcript, January 1978 25
  Folder
Speeches and Position Papers, January–May, 1978 26

Subseries  3. GOP, 1977-1978 

Scope and Content Notes

The Republican Party was active especially in the Thornburgh primary campaign for Governor, but also in the general election. Following eight years of a Democratic Governor, the GOP was particularly eager to have a Republican elected. The party’s activity was especially useful in field organization across the state. Thornburgh had not run for office since an unsuccessful 1966 Campaign for Congress, and was from the western part of Pennsylvania; thus it was advantageous to have the GOP participate both in statewide organizing and fundraising. This was particularly true in the primary. The records in this subseries include: leadership lists, correspondence, events, fundraising, drafts, and plans. The material dates from 1977 to 1978.

  Folder
Leadership Lists, 1977 27
  Folder
State Committee Organization “Recommended,” undated 28
  Folder
Code of Conduct, draft, 1978 29
  Folder
Finances and organization, pre 1978 30
  Folder
Correspondence, memos, 1977 31
  Folder
DT correspondence, 1977-1978 32
  Folder
GOP lists, DT annotated, 1977 33
  Folder
11 Month Plan draft, August 1977 34
  Folder
11 Month Plan, August 1977–June 1978 35
  Folder
Haabestad and GOP for Thornburgh, 1978 36
  Folder
By-Law amendment, January–April 1978 37
  Folder
Cash reports, July–October 1978 38
  Folder
County incentive program, 1978 39
  Folder
GOP post primary county statistics, May 1978 40
  Folder
GOP lists by county, ward or district, undated 41

Subseries  4. County Files, 1977-1978 

Scope and Content Notes

The county files supplied a basic source of information on campaign events, issues, schedules, and candidate appearances. The files were kept in four binders. One was Philadelphia area counties, and the remaining three most likely represent geographical or campaign organizational logic. The counties are kept together in the original order that they were held in the binders. Multiple copies of the binders were distributed to key staff and Thornburgh. The following information may be found for each county: U.S. census data, population and housing, economic profiles, wards, county statistics, principal industrial employers, media (radio/TV, newspaper), public officials, Republican officials, GOP voter registration, and election results from 1970 and 1976. There are some additional county notes and reports that were not in the binders. The materials date from 1977 to 1978.

  BoxFolder
Philadelphia area, Philadelphia, Delaware, Montgomery, Bucks, and Chester, 1977-1978 111
  Folder
Armstrong, Beaver, Butler, and Center, 1977-1978 2
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Clarion, Fayette, Greene, and Indiana, 1977-1978 3
  Folder
Lawrence, Lycoming, Mercer, and Northumberland, 1977-1978 4
  Folder
Schuylkill, Somerset, Venango, Washington, and Westmoreland, 1977-1978 5
  Folder
Adams, Bedford, Bradford, and Cameron, 1977-1978 6
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Carbon, Clearfield, Clinton, Columbia, and Crawford, 1977-1978 7
  Folder
Elk, Forest, Franklin, Fulton, and Huntington, 1977-1978 8
  Folder
Jefferson, Juniata, Lebanon, and McKean, 1977-1978 9
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Mifflin, Montour, Monroe, Perry, Pike, and Potter, 1977-1978 10
  Folder
Allegheny, Erie, and Blair, 1977-1978 11
  Folder
Berks, Cumberland, and Cambria, 1977-1978 12
  Folder
Dauphin, Lackawanna, and Lancaster, 1977-1978 13
  Folder
Lehigh, Luzerne, Northampton, and York, 1977-1978 14
  Folder
Notes on County lists ranked by GOP registration with time allocation, 1977 15
  Folder
Notes on York, Lehigh, Luzerne, and Allentown-Bethlehem-Easton, 1977 16
  Folder
Notes on Allegheny County, undated 17
  Folder
Notes on Dauphin, Cumberland, Blair, and Lackawanna, December 1977 18
  Folder
Notes on Berks, Lancaster, and Northampton, January 1978 19
  Folder
Notes on Philadelphia, January 1978 20
  Folder
Notes on Dauphin, Cumberland, and Blair, undated 21

Subseries  5. Campaign-in-Progress (CIP), 1972-1978 

Scope and Content Notes

Files from the progression of the primary campaign include myriad topics, events, news clippings, and results. These files together represent the multiple aspects of this and other campaigns: correspondence, previous campaign results, early “campaign binder,” election documents, election results, ephemera, fundraising, lists, maps, media, news releases, politicians, polls, schedules, staff, and surrogate speakers. Significant in detail are schedules, and fundraising as well as news clippings that track the campaign. The clippings are from 1977. Those from 1978 are included in the Opposition Research series, and those for Thornburgh, in previous subseries. The remaining materials date from 1972 to 1978.

  BoxFolder
Correspondence, resumes, offers of help, 1977 121
  Folder
Correspondence, congratulations, offers of help, May 1978 2
  Folder
Correspondence from Thornburgh for Governor, 1978 3
  Folder
Campaign, guidelines, organization, and articles, 1977 4
  Folder
Campaigns, previous election results, 1972-1976 5
  Folder
Campaigns, previous election results by county, 1970-1976 6
  Folder
Campaign binder, candidates, issues, organization, 1977 7
  Folder
Campaign clippings, May 1977 8
  Folder
Campaign clippings, June 1977 9
  Folder
Campaign clippings, July 1977 10
  Folder
Campaign clippings, August 1977 11
  Folder
Campaign clippings, September 1977 12
  Folder
Campaign clippings, October 1977 13
  Folder
Campaign clippings, November 1977 14
  Folder
Campaign clippings, December 1977 15
  Folder
Campaign clippings, regarding issues, January-February, 1978 16
  Folder
Campaign clippings, miscellaneous, 1977 17
  Folder
Election Committee Documents, 1977 18
  Folder
Election week countdown, April-May 1978 19
  Folder
Election results, May 1978 20
  Folder
Fundraising, letters, drafts, 1977 21
  Folder
Fundraising, GOP, August 1977 22
  Folder
Fundraising, May-October 1977 23
  Folder
Fundraising, November-December 1977 24
  Folder
Fundraising, projections and goals, 1978 25
  Folder
Fundraising, budgets and disbursements, 1977-1978 26
  Folder
Fundraising, deposit lists, July 1977-May 1978 27
  Folder
Fundraising, January-February, 1978 28
  Folder
Fundraising, March-April 1978 29
  Folder
Lists, candidates, office holders, and events, 1976-1978 30
  Folder
Maps, state and city ward maps, 1977-1978 31
  Folder
Media, Press kits, 1978 32
  Folder
Media, Sales Spot Schedule, Harrisburg, Lancaster, York, April-May 1978 33
  Folder
Media, Sales Spot Schedule, Wilkes-Barre, Scranton, April-May 1978 34
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Media, Sales Spot Schedule, Erie, April-May 1978 35
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Media, Sales Spot Schedule, Philadelphia, April-May 1978 36
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Media, Sales Spot Schedule, Pittsburgh, April-May 1978 37
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Media, Sales Spot Schedule, Johnstown, Altoona, April-May 1978 38
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Media, Spot Schedule, April-May 1978 39
  Folder
Media, Spot Schedule, April-May 1978 40
  Folder
Media, Garth media summaries, May 1978 41
  Folder
Media, JCW media buys list, radio actualities, April-May 1978 42
  Folder
Media, News releases, March-May 1978 43
  Folder
Media, Radio actualities, April-May 1978 44
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Politicians, articles, campaign brochures, news releases, 1976-1978 131
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Polls, pre-election, 1977-1978 2
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Schedules, Requests, November 1977-May 1978 3
  Folder
Schedules, Weekly and daily, May-December 1977 4
  Folder
Schedules, Long-range, July-December 1977 5
  Folder
Schedules, Announcement, and news release, January 10-12, 1978 6
  Folder
Schedules, Scheduler Seif memo, January-February 1978 7
  Folder
Schedules, Monthly and long-range, January-May 1978 8
  Folder
Schedules, Post primary plans, March 1978 9
  Folder
Schedules, Daily, February-March 1978 10
  Folder
Schedules, Daily, April-May 1978 11
  Folder
Speakers, Surrogate, 1978 12
  Folder
Staff, Exploratory Advisory Group, 1977 13
  Folder
Staff, Lists and event, 1977 14
  Folder
Staff, Campaign staff and organization, 1977 15
  Folder
Staff, County field organization and field reports, 1977-1978 16
  Folder
Staff, County field operations, lists, 1978 17
  Folder
Staff, County field operations, overall reviews, 1978 18

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Series  VII. Campaign for Governor General Election, 1978 

Scope and Content Notes

The Thornburgh general election campaign was guided again, as was the primary, by Jay Waldman's campaign plan as presented in his memoranda. This election was especially challenging considering that there was a significant Democratic registration edge. There were two noteworthy candidates, Flaherty and Thornburgh, both from Western Pennsylvania. They each were challenged to make themselves and their platforms known across the state, somewhat easier for Flaherty, who had run statewide previously for U.S. Senate, although unsuccessfully. Much campaign effort focused on the Philadelphia area, and in fact the Thornburgh headquarters moved from Pittsburgh to Philadelphia for the general election. The two Lieutenant Governor candidates, Scranton and Casey, had widely divergent backgrounds, resulting in Scranton's active participation in the campaign, and Casey scarcely any, at the request of Flaherty. Much of the information about the candidates will be found in Series IV. Campaign for Governor Opposition Research. Platform and issues can be found in Series V. Campaign Issues. There are two videos of Thornburgh campaign ads that are housed separately in media storage.

The Flaherty campaign did not conduct as much research by far, and depended instead on Flaherty's charismatic image and mayoral reputation. Polls quietly conducted in the summer by the Thornburgh campaign placed its candidate 32 points behind Flaherty, a stunning fact that was successfully kept secret. In the fall, Thornburgh moved closer and by mid October was "merely" 12-15 points behind, a fact that the campaign vigorously declared "momentum." There were two major debates in the fall that were reported in the news to favor Thornburgh. Thornburgh's issues registered with voters and Flaherty's efforts to stay aloof from the tarnished reputation of the then Governor Shapp administration Democrats were unsuccessful. When election night came, Thornburgh was declared the victor by Walter Cronkite at 8:30 PM, joined by the other networks an hour later. There is significant additional information about this election in the Dick Thornburgh Papers. This series is further divided into four subseries: Memoranda and Notes, Fundraising, Campaign in Progress, and Polls. The material in this series all dates from the election in 1978.

Subseries  1. Memoranda and Notes, 1978 

Scope and Content Notes

Waldman’s memos spell out the campaign in remarkable detail, and were scrupulously followed. There were many who considered him inexperienced and that he would be unsuccessful. However, Waldman proved them wrong with the successful campaign. In addition to Waldman’s memos, there are memoranda from Thornburgh and others. The campaign demands on candidate Thornburgh resulted in more verbal interactions from him and fewer memoranda. The Murray Dickman memos reflect the all-important field organization activity. The memos all date from 1978.

  Folder
Memoranda from Jay Waldman, 1978 19
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Correspondence to/from Jay Waldman, 1978 20
  Folder
Waldman handwritten campaign notes, 1978 21
  Folder
Memoranda and correspondence to/from Dick Thornburgh, 1978 22
  Folder
Campaign memoranda from Murray Dickman, 1978 23
  Folder
Memoranda and campaign correspondence, 1978 24

Subseries  2. Fundraising, 1978 

Scope and Content Notes

Fundraising is an unavoidable and challenging process for any campaign, which was made even more difficult being that Thornburgh came from western Pennsylvania. Moving the campaign headquarters to Philadelphia was helpful, combined with effective and diligent fundraising leadership. The fact of Thornburgh’s being so far behind in the summer fortunately did not become public knowledge. The point spread would have drastically and adversely affected fundraising had it been known. The fundraising material dates from 1978.

  Folder
General election finance plan, June 6, 1978 25
  Folder
Finance committee agendas, correspondence, memos, May–October 1978 26
  Folder
Event invitations, June-October 1978 27
  Folder
Events, attendees, June-October 1978 28
  Folder
Correspondence, September-October 1978 29
  Folder
Donors, September-October 1978 30

Subseries  3. Campaign in Progress, 1978 

Scope and Content Notes

These campaign files contain topics that are illustrative of the multiple issues and challenges all campaigns address. The debate assessments and overwhelming favorable endorsements are of note. The field staff was active and their reports are very detailed. Similar topics are available in depth in the Dick Thornburgh Papers. All of the campaign in progress material dates from 1978.

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Articles, by or about, 1978 31
  Folder
Brochures, 1978 32
  Folder
Consultants, Teeter, and Mahe, 1978 33
  Folder
County plans, Beaver, Burks, and Chester, 1978 34
  Folder
County plans, Crawford, Erie, and Fayette, 1978 35
  Folder
County plans, Clarion, Jefferson, and Potter, 1978 36
  Folder
County plans, Northumberland, Schuylkill, Westmoreland, and Venango, 1978 37
  Folder
County plans (Northwest), Elk, Forest, McKean, and Warren, 1978 38
  Folder
Debate, sponsored by League of Women Voters, October 1978 39
  Folder
Election Results, November 1978 40
  Folder
Endorsements, 1978 41
  Folder
Field Reports, May-June 1978 42
  Folder
Field Reports, July 1978 43
  Folder
Field Reports, August 1978 44
  Folder
Field Reports, September 1978 45
  Folder
Field Reports, October 1978 46
  BoxFolder
GOP, 1978 141
  Folder
Media, monitoring reports, 1978 2
  Folder
Media, press kit, 1978 3
  Folder
Media, radio actualities, schedules, drafts, 1978 4
  Folder
Media consultant, Garth, cancelled, July, 1978 5
  Folder
Media consultant, Deardourff, draft agreement, 1978 6
  Folder
News Releases, June 9-September 12, 1978 7
  Folder
News Releases, September 14-November 5, 1978 8
  Folder
Polls, July, October 1978 9
  Folder
Schedules, DT long-range, July-October 1978 10
  Folder
Schedules, DT daily, May-November 1978 11
  Folder
Schedules, WWS long-range, September-October 1978 12
  Folder
Schedules, WWS daily, July-November 1978 13
  Folder
Speeches, 1978 14
  Folder
Staff, June-November 1978 15
  Folder
Surrogate speakers, 1978 16
  Folder
Volunteer activity, 1978 17

Subseries  4. Polls, 1978 

Scope and Content Notes

Throughout the campaign, but especially in the summer months, the need to carefully monitor progress was essential. As Thornburgh was not well known across the state and now was opposed by Flaherty, who had previously campaigned statewide and who also had the decided advantage of far greater Democratic voter registration, meticulous polling was vital. Market Opinion Research (MOR), presented detailed information at a critical time, and in fact was used during the years of Thornburgh’s governorship as well. It was during the summer that the alarming realization that Thornburgh was 30 points behind became known within the campaign. Fortunately, however, the campaign staff successfully kept this under wraps so that the essential fundraising would not be affected. Indeed as the campaign neared its end, the 15-point gap was hailed as momentum in early October, although that in itself was worrisome. These August polls and surveys provided significant guidance at a pivotal time in the campaign itself and related to fundraising. The polls material all dates from 1978.

  Folder
PA Voting Analysis, August 1978 18
  Folder
PA Statewide Analysis, August 1978 19
  Folder
Binder, PA Statewide Study, Data, August 1978 20

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Series  VIII. Gubernatorial Transition, 1978 

Scope and Content Notes

On November 7, 1978, Dick Thornburgh was elected of Pennsylvania. The period of time between the election and when the Governor-elect is inaugurated is referred to as the Transition. Thornburgh’s campaign staff lost no time putting together a vigorous transition team to immediately seek information about the departments of government, their shortcoming and successes. Study teams were formed, the members of which included noteworthy, knowledgeable community persons from across the state. The files documented in this series are predominately reports by study committees. These reports helped set goals and guide subsequent courses of action for the Thornburgh administration. Some additional study team reports can be found in the Dick Thornburgh Papers. The files in this subseries date from November to December, 1978.

  BoxFolder
“The First Six Months,” Thornburgh letter to Shapp, Study committee list, 1978 151
  Folder
Department of State, Bureau Professional & Occupational Affairs, 1978 2
  Folder
Study Committee Report, Governor’s Office, General Services, 1978 3
  Folder
Study Committee Report, Transportation, 1978 4
  Folder
Study Committee Report, Health, 1978 5
  Folder
Study Committee Report, Personnel, 1978 6
  Folder
Study Committee Report, Labor and Industry, 1978 7
  Folder
Committee Report, Education, 1978 8
  Folder
Study Committee Report, Community Affairs, 1978 9
  Folder
Study Committee Report, Commerce and Business, 1978 10
  Folder
Study Committee Report, DER and Energy, 1978 11
  Folder
Report, “Philadelphia: An Urban Strategy,” November 1978 12

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Series  IX. Re-election Campaign for Governor, 1979-1983 

Scope and Content Notes

This re-election campaign had many Thornburgh accomplishments to convey to the voters. However, the steel industry in Pennsylvania was deeply troubled at the time and Reagonomics at the national level was unpopular, both of which meant that Pennsylvania voters were discontented generally in 1982. Thus, a rather unknown and undistinguished one term Democrat congressman, Allen Ertel, came far closer to winning than anyone expected. The Ertel campaign pursued unwarranted issues and made many false claims about the Thornburgh administration and campaign. Despite these factors, Thornburgh won, and compared to other Republicans, he won by a larger margin than any of the others. There are three campaign videos included in this series and are housed separately in media storage. Two are Thornburgh campaign ads, and the other Ertel campaign ads. This series is further divided into four subseries: MOR polling, Thornburgh Administration Accomplishments, Ertel Opposition Research, and Campaign-in-Progress.

Subseries  1. Market Opinion Research (MOR) Polling, 1982 

Scope and Content Notes

As a result of general voter discontent, the polling became particularly important. As can be seen in the broad in-depth studies included in this subseries and from other analyses by Jay Waldman, very close and continual attention was given to these facts and figures. The material dates from 1982.

  Folder
Statewide Study, May 1982 13
  Folder
Statewide Study, May 1982 14
  Folder
PA Survey Results, June 1982 15
  Folder
PA Statewide Governor’s Data, August 1982 16
  Folder
PA Statewide Governor’s Data, August 1982 17
  Folder
Statewide Statistical Summary, September 1982 18
  Folder
PA Ad Test and Thornburgh/Ertel ads compared, September 1982 19
  Folder
PA Statewide Study, September 1982 20
  Folder
PA Statewide Study, October 1982 21
  Folder
PA Statewide Study, October 1982 22
  Folder
PA Statewide Study, October 1982 23
  Folder
Post Election Study, November 1982 24

Subseries  2. Thornburgh Administration Accomplishments, 1979-1982 

Scope and Content Notes

In the first campaign for governor (1977-1978) the issues and related promises were drawn on carefully researched needs and concerns of Pennsylvanians and specific intentions to solve or reduce the attendant problems. Therefore, the administration was committed fully to following up those promises and did so successfully in many ways. Thus the enumeration of these accomplishments was an essential component of the re-election campaign. As will be seen in the endorsement files that follow in Subseries 4, the newspapers and other organizations generally and specifically agreed. The Thornburgh Administration Accomplishments date from 1979 to 1982.

  Folder
Thornburgh Issue/Accomplishments, 1979-1982 25
  Folder
Thornburgh Issue/Accomplishments, 1979-1982 26

Subseries  3. Ertel Opposition Research, 1979-1982 

Scope and Content Notes

Always important in campaigns is the research into one’s opponent, their record of accomplishments, voting records, and personal and campaign conduct. The Thornburgh campaign was particularly alert to these needs with extensive and detailed resultant information. Ertel had been in state government, but was at this time a one term U.S. Congressman. His record was not distinguished, but no stones were left unturned in his assessment. Ertel’s conduct of the campaign was challenging and is documented in the following files. The first seven Folders comprise what was originally the Ertel opposition research binder put together for campaign guidance and reference. Subsequent files are additions and follow the campaign by month. The research materials date from 1979 to 1982.

  Folder
I. Personal and campaign conduct, 1982 27
  Folder
II. Government, Economic Issues & Constituencies, 1982 28
  Folder
II. Government, Economic Issues & Constituencies, 1982 29
  Folder
III. Human Service Issues and Constituencies, 1982 30
  Folder
IV. Miscellaneous issues, 1982 31
  Folder
Appendices, 1982 32
  Folder
Ertel/ Lloyd Campaign Contributors, 1980-1982 33

Subseries  4. Campaign-in-Progress, 1979-1982 

Scope and Content Notes

This subseries contains all the aspects of a campaign from news clippings to mailings, issues, media, and in particular news releases and memoranda. The campaign updates further track the progress of the Thornburgh campaign. The “issues” included in this subseries are those that were contentious, also known as “flaps”. Substantive issues are in the accomplishment files in Subseries 2. Thornburgh Administration Accomplishments. The JCW handwritten poll notes are very technical and are indicative of the time and careful analyses given the data. The voter groups and mailings represent the fundamental information provided to the Thornburgh campaign’s logical constituents. The materials date from 1979 to 1982.

  BoxFolder
Finances, 1982 161
  Folder
Voting Record, 1979-1982 2
  Folder
Campaign organization, 1982 3
  Folder
Clippings, February-April, 1982 4
  Folder
Campaign, April-May 18, 1982 5
  Folder
Campaign, June-July, 1982 6
  Folder
Campaign, August 1982 7
  Folder
Campaign, September 1982 8
  Folder
Campaign, October 1982 9
  Folder
Accomplishments, Thornburgh Administration, 1979-1982 10
  Folder
Campaign Organization, 1982 11
  Folder
Clips, Thornburgh, March 1982 12
  Folder
Consultant, Eddie Mahe, March-June 1982 13
  Folder
Debate, April-October 1982 14
  Folder
Endorsements, Thornburgh, 1982 15
  Folder
Fundraising (GTC), October 1981-December 1982 16
  Folder
Issues, Crime/Energy, 1982 17
  Folder
Issues, Thornburgh mailings contested, June-September 1982 18
  Folder
Issues, Hoffman/Taping public debate, July 1982 19
  Folder
Issues, Publication personal income taxes, September 1982 20
  Folder
Issues, Education and PSEA, 1981-1982 21
  Folder
Legal References, 1981-1982 22
  Folder
Memoranda by JCW and others, 1981-1982 23
  Folder
Media, Monitoring, September-October 1982 24
  Folder
Media, Bailey Deardourff Plan, May 1982 25
  Folder
Media, Bailey Deardourff Ads, September 1982 26
  Folder
Media, Bailey Deardourff Invoices, November 1982 27
  Folder
Media, Ads, schedules and spots, September-October 1982 28
  Folder
Media, MOR Ad Evaluation, undated 29
  Folder
Media, JCW handwritten notes, September-October 1982 30
  Folder
Media, Endorsement spots, October-November 1982 31
  Folder
Media, Ad filming, July-August 1982 32
  Folder
Media, Tribute/Issue Ads, September-November 1982 33
  Folder
News Releases and campaign update memos, June-October 1982 34
  Folder
Polls, JCW handwritten calculations, 1982 35
  Folder
Polls, JCW handwritten calculations, 1982 36
  Folder
Polls, JCW handwritten calculations, 1982 37
  Folder
Voter Groups and mailings, June-September 1982 38
  Folder
Voter Groups and mailings, June-October 1982 39
  Folder
Public relations folder for press, 1982 40

Subseries  5. Election Results and Analyses, 1982-1983 

Scope and Content Notes

The final election results for both primary and general elections are documented in this subseries. However, the final field reports and analyses by MOR and JCW are particularly of interest. The Election Results and Analyses material date from 1982 to 1983.

  Folder
Primary election results, May 1982 41
  Folder
General election results, November 1982 42
  Folder
Final field reports and campaign sign-off, November-December 1982 43
  Folder
MOR Post-Election Analysis, November 1982 44
  Folder
JCW post election survey and analysis, April 1983 45
  Folder
Election Contributions, final, April 15, 1983 46

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Series  X. Office of the Governor, 1979-1986 

Scope and Content Notes

Newly elected Governor Thornburgh immediately began forming his all-important staff. First on the list was the appointment of Jay C. Waldman as Executive Assistant to the Governor. Waldman and Thornburgh had by then a mutual well-established respect and admiration for one another. Waldman had not only been with Thornburgh in various positions since 1970, but also had master minded the campaign for Governor with all the meticulous attention to the needs and problems in Pennsylvania. Thus Waldman was considered early as the key strategist and tactician to accomplish the administration's goals. It was Waldman who would, as Thornburgh states in his autobiography "conduct a political assessment, determining whether the policy was consistent with our overall philosophy and campaign themes, how key supporters or interest groups were likely to react (and whether that mattered) and how the policy fit into the long-term big picture." Waldman had expanded legal responsibilities after his appointment by Thornburgh in January 1981 to the newly created position of General Counsel (OGC) to the Governor. In that role Waldman not only assured the Governor and others in the executive branch of legal counsel to protect their interests, but also served to bring an independent perspective in reviewing the numerous cases that involved the Commonwealth of Pennsylvania. There is one video of Reagan campaign ads done by Thornburgh housed separately in media storage. This series is further divided into five subseries: Waldman Governor's Office Files, Governor's Office Legal, Dick Thornburgh Files, Thornburgh Administration, and Political.

Subseries  1. Waldman Governor’s Office Files, 1963-1985 

Scope and Content Notes

These files are both when Waldman (JCW) served as Executive Assistant to the Governor in 1981 and following as General Counsel. This subseries represents his specific leadership, including overall accomplishments as compared with legal cases and political matters that follow in subsequent subseries. They were better identified with Waldman’s own labeling. Of particular value are folders relating to the organization of the Governor’s Office in the early administration, two major folders of accomplishments, and the Waldman correspondence. The correspondence files contain occasional memoranda and drafts of letters. The Waldman’s Governor’s Office Files date from 1963 to 1985.

  BoxFolder
Memo, Cabinet meetings, February–April 1979 171
  Folder
Memo, Organization & Operation of Governor’s Office, June 1, 1979 2
  Folder
Memo, Executive Services Detail, September 21, 1979 3
  Folder
JCW and Roberta Waldman Employment Certificates, March 1980 4
  Folder
First year department updates, Aging, undated 5
  Folder
First year department updates, Agriculture, December 3, 1979 6
  Folder
First year department updates, Banking, October 1, 1979 7
  Folder
First year department updates, Community Affairs, August 1979 8
  Folder
First year department updates, Environmental Resources, undated 9
  Folder
First year department updates, General Services, October 9, 1979 10
  Folder
First year department updates, Insurance, March 4, 1980 11
  Folder
First year department updates, Military Affairs, January-October 1979 12
  Folder
First year department updates, PennDOT, October, November 1979 13
  Folder
First year department updates, PA State Police, October 11, 1979 14
  Folder
First year department updates, State, December 14, 1979 15
  Folder
OGC, Staff/salaries, 1980-1984 16
  Folder
OGC, Bond counsel, 1975-1983 17
  Folder
OGC, Budget information, 1979-1984 18
  Folder
OGC, DOH registrars’ case (McMullen v Thornburgh), 1979-1983 19
  Folder
OGC, Contract/Regulations, 1983 20
  Folder
OGC, Pittsburgh Convention Center, 1982-1985 21
  Folder
OGC, Law, undated 22
  Folder
OGC, Department activities, 1981-1983 23
  Folder
OGC, Department activities, 1981-1983 24
  Folder
OGC, Executive mansion, 1982 25
  Folder
OGC, AT&T, 1982 26
  Folder
OGC, Transfer agent monies, 1963-1981 27
  Folder
OGC, General obligation bonds, 1970-1983 28
  Folder
OGC, PA Housing Finance Agency, 1981-1982 29
  Folder
OGC, PA Industrial Development Authority, 1970-1983 30
  Folder
OGC, Public School Building Authority, September 13, 1982 31
  Folder
OGC, Cohen opposition, February 2, 1983 32
  Folder
OGC, Second Annual Report, Part I, 1984 achievements, March 4, 1985 33
  Folder
OGC, Second Annual Report, Part II, ‘84 accomplishments, January 3, 1985 34
  Folder
Correspondence from JCW, 1979 35
  Folder
Correspondence to/ from JCW, 1980 36
  Folder
Correspondence from JCW, 1981 37
  Folder
Correspondence from JCW, 1982 38
  Folder
Correspondence from JCW, 1983 39
  Folder
Correspondence from JCW, 1984 40
  Folder
Correspondence to/from JCW, 1985 41
  Folder
Personal, correspondence to, 1978-1985 42
  Folder
Personal, Roberta Waldman, 1979-1985 43
  Folder
Personal, Quotes, undated 44
  Folder
Personal, JCW news clippings, 1979-1986 45
  Folder
Personal, Thornburgh’s letter appointing JCW General Counsel, January 21, 1981 46
  Folder
New Release announcing JCW leaving administration, April 3, 1985 47

Subseries  2. Governor’s Office Legal, 1980-1986 

Scope and Content Notes

The files are grouped in Waldman’s original order and with his identifying labels. Waldman’s notes and many actual cases in multiple formats and accompanying court documentation are also included. Some are more “political” in nature, while others are more issue related. At the end of this subseries there are extensive files about a case to U.S. Court of Appeals, and a subsequent Supreme Court case argued on behalf of Commonwealth of Pennsylvania by Waldman and others. Case name: Commonwealth of Pennsylvania, et al, Petitioners, v. Delaware Valley Citizens’ Council for Clean Air, et al, Respondents. It is abbreviated in folder titles: PA v Del. These materials date from 1980 to 1986.

  BoxFolder
O’Pake / Fumo, 1980, 1985 181
  Folder
Cigna, 1983-1986 2
  Folder
State Health Facility, 1984-1985 3
  Folder
Mid-Atlantic Legal Foundation, 1983-1985 4
  Folder
H. Craig Lewis, Legal Fees, 1981-1984 5
  Folder
Camiel v. Thornburgh & Larson, 1984 6
  Folder
Camiel v. Thornburgh, 1984-1985 7
  Folder
Office General Counsel / Office Attorney General, 1981-1986 8
  Folder
Turnpike Commission, 1984-1985 9
  Folder
Hixon v. Bartle, 1980-1983 10
  Folder
Hixon v. Bartle, 1980-1983 11
  Folder
Hixon v. Bartle, 1980-1983 12
  Folder
Price v. Cohen, 1983 13
  Folder
Price v. Cohen, 1983 14
  Folder
PSEA v. Thornburgh and Critchlow, 1982 15
  Folder
PSEA v. Thornburgh and Critchlow, 1982 16
  Folder
Zemprelli v. Cohen, 1983 17
  Folder
Governor v. McMullan, October 1981 18
  Folder
Supreme Court “Patronage” opinion, March 1980 19
  Folder
CAT Fund counsel expenses and billings, 1985 20
  Folder
1984 salaried counsel fees report, April 3, 1985 21
  Folder
Senate Appropriations Committee, 1984 counsel report, April 3, 1985 22
  Folder
1985 outside counsel fees report, January 24, 1986 23
  Folder
Report, 1985 outside counsel to Delaware River Port Authority, January 2, 1986 24
  Folder
Report, Oct – Dec 1985 outside counsel for DRPA and PATCO, February 19, 1986 25
  Folder
PAvDel, Legal Services Funding, undated 26
  Folder
PAvDel, JCW notes, undated, 1986 27
  Folder
PAvDel, Historical survey attorney’s fee awards, 1981 28
  Folder
PAvDel, Case news clippings, March 1986 29
  BoxFolder
PA v Del, Brief drafts of Petitioners, to US Court of Appeals, 1985 191
  Folder
PA v Del, Petitioners Petition to US Court of Appeals, 1985 2
  Folder
PA v Del, Petitioners Brief to Supreme Court, 1985-1986 3
  Folder
PA v Del, Amicus Curiae Petitioners, 1985-1986 4
  Folder
PA v Del, Petitioners reply and supplemental briefs, 1985-1986 5
  Folder
PA v Del, Respondents brief and supplemental appendix, 1985-1986 6
  Folder
PA v Del, Respondents Amicus Curiae, 1985-1986 7
  Folder
PA v Del, USA Brief, 1985-1986 8
  Folder
PA v Del, Guide for counsel presenting to Supreme Court, June 1985 9
  Folder
PA v Del, Official Supreme Court transcript, March 3, 1986 10
  Folder
PA v Del, Supreme Court case syllabus, decided, July 2, 1986 11
  Folder
PA v Del, Respondent Amicus Curiae, September 1986 12

Subseries  3. Dick Thornburgh Files, 1979-1986 

Scope and Content Notes

These files specifically relate to Thornburgh and associated political matters that Waldman, as the Governor’s closest advisor and counselor, kept very careful track of. There are also some Governor’s speeches and testimony, press kit, and PA informational booklets and publications. The files in this subseries date from 1979 to 1986.

  Folder
Executive orders of Shapp and Thornburgh (incomplete), 1971-1983 13
  Folder
Governor messages (Selected), 1981-1986 14
  Folder
Testimony, 1979 15
  Folder
Political RLT, including September 1985 poll, 1982-1985 16
  Folder
Correspondence, 1979-1986 17
  Folder
Correspondence, MacLeod final report, October 1979 18
  Folder
Governor mailings, 1979-1985 19
  Folder
Speeches, 1979 20
  Folder
Speeches, 1980 21
  Folder
Speeches, 1982 22
  Folder
Speeches, 1983 23
  Folder
Speeches, 1984 24
  Folder
Speeches, 1985 25
  Folder
Speeches, 1986 26
  Folder
China – Japan Trade Mission, 1980 27
  Folder
HB 962, Elected Attorney General, bill signing certificate, October 15, 1980 28
  Folder
Press Kit, You’ve Got a Friend In PA, March 25, 1980 29
  Folder
Press Kit, Policy and Budget updates, March 1980 30
  Folder
Pennsylvania Booklet, Business Has a Friend in PA, 1984 31

Subseries  4. Thornburgh Administration, 1973-1986 

Scope and Content Notes

Thornburgh Administration files relate to issues including Three Mile Island (TMI), achievements of the administration, extensive monitoring of issues and achievements by Marketing Opinion Research (MOR), and news clippings about issues and the administration. Again, these files relate to other similar material in the Dick Thornburgh Papers. These materials date 1973 to 1986.

  BoxFolder
Issue, Graterford, Bureau of Correction, 1983 201
  Folder
Issue, Graterford, Civil rights, 1983-1984 2
  Folder
Issue, Graterford, correspondence, 1983 3
  Folder
Issue, Graterford, U.S.A. v. Hawaii, 1983 4
  Folder
Issue, Graterford, CRIPA, 1983 5
  Folder
Issue, Graterford, JCW notes, 1983 6
  Folder
Issue, Graterford, news clips, November 1983 7
  Folder
Issue, Abortion, Roe v. Wade, December 1973 8
  Folder
Issue, Abortion, Pro-Life Package, July 1981 9
  Folder
Issue, Abortion, Senate Bill 742, December 1981 10
  Folder
Issue, Abortion, Senate Bill 439, June 1982 11
  Folder
Issue, Budget, General Fund Summary, 1979-1982 12
  Folder
Issue, Budget, Moody’s Presentation by PA, September 13, 1984 13
  Folder
Issue, Budget, Legislative Budget & Finance Report, January 1986 14
  Folder
Issue, Collective Bargaining by Commonwealth Attorneys, 1981 15
  Folder
Issue, Crime Commission, Report, 1984 16
  Folder
Issue, Ethics Commission, 1981 17
  Folder
Issue, Ethics Commission, Dechert firm appointment, 1981 18
  Folder
Issue, Ethics Commission, 1982 19
  Folder
Issue, Ethics Commission, 1983 20
  Folder
Issue, Economic Development, 1983-1986 21
  Folder
Issue, Liquor Control Board (LCB), October 1979 22
  Folder
Issue, Merit Selection of Judges, 1983-1984 23
  Folder
Issue, Merit Selection of Judges, 1980-1984 24
  Folder
Issue, Merit Selection of Judges Report, September 1983 25
  Folder
Issue, PA Abstract, 1985 26
  Folder
Issue, Philadelphia Convention Center, 1985-1986 27
  Folder
Issue, Saturn, February 19, 1985 28
  Folder
Issue, Saturn Presentation, Vol. I, February 1985 29
  Folder
Issue, Saturn Presentation, Vol. II, February 1985 30
  Folder
Issue, Saturn Presentation, Vol. III, February 1985 31
  BoxFolder
Issue, TMI, March 28–April 1, 1979 211
  Folder
Issue, TMI, April 2-April 4, 1979 2
  Folder
Issue TMI, April 2-April 3, 1979 3
  Folder
Issue, TMI, April 4-April 6, 1979 4
  Folder
Issue, TMI, April 5-April 7, 1979 5
  Folder
Issue, TMI, April 9-April 12, 1979 6
  Folder
Issue, TMI, April 13-April 20, 1979 7
  Folder
Issue, TMI, April 23-April 30, 1979 8
  Folder
Issue, TMI, May 1979 9
  Folder
Issue, TMI, NRC Licensing Met Ed, April 1977 10
  Folder
Issue, TMI, Unused Emergency Proclamation, April 1979 11
  Folder
Issue, TMI, undated, April 1979 12
  Folder
Issue, TMI, Department of Health, April 1979-April 1980 13
  Folder
Issue, TMI, Cleanup Plan, July 1981 14
  Folder
Achievements, January 14, 1981 15
  Folder
Achievements Books Content Lists, April 28, 1981 16
  Folder
Achievements Vol I (Aging-Economic Development) 17
  Folder
Achievements Vol I (Education-Environment) 18
  Folder
Achievements Vol I (Exec Management-Fiscal Affairs/Taxation) 19
  Folder
Achievements Vol II (Health-Local Government) 20
  Folder
Achievements Vol II (MH/MR-Regulation) 21
  Folder
Achievements Vol II (Transportation-Misc) 22
  Folder
Achievements Vol III (SW PA) 23
  Folder
Achievements Vol III (NE PA) 24
  Folder
Achievements Vol III (Erie, PA) 25
  Folder
Achievements Vol III (Adams-Cumberland) 26
  Folder
Achievements Vol III (Dauphin-Mercer) 27
  Folder
Achievements Vol III (Monroe-York) 28
  Folder
Achievements Updated Contents List, August, 1982) 29
  Folder
Achievements updated (Integrity in Government - Transportation) 30
  Folder
Achievements updated (Crime-Women) 31
  Folder
Achievements updated (Blacks-Local Gov) 32

Subseries  5. Political, 1979-1986 

Scope and Content Notes

Waldman, as part of his role as advisor to Governor Thornburgh, carefully monitored and kept track of Pennsylvania politics, national GOP and other campaigns, and electoral matters. This would be common for advisors to persons holding elected positions. There is considerable information from market opinion research (MOR) prepared for the Governor Thornburgh Committee (GTC) and other from consulting organization: “Decision Making Information.” Additionally, there are political news clippings about Thornburgh and other political figures as well as some miscellaneous political articles, correspondence, and election results. This material dates from 1979 to 1986.

  BoxFolder
MOR Philadelphia Summary Tables, April 1979 221
  Folder
MOR Philadelphia Marston Mayoral, August 1979 2
  Folder
MOR Statewide Data for GOP, October 1979 3
  Folder
MOR Statewide Analysis for GOP, October 1979 4
  Folder
MOR Statewide Data for GOP, July 1980 5
  Folder
MOR Pennsylvania Tables, July 1980 6
  Folder
MOR Statewide Analysis for GTC, July 1981 7
  Folder
MOR Statewide Data for GTC, July 1981 8
  Folder
MOR Miscellaneous Data for GTC, July 1981 9
  Folder
MOR Statewide Summary Tables for GTC, September 1982 10
  Folder
MOR Statewide Analysis for GTC, December 1983 11
  Folder
MOR Statewide Data for GTC, December 1983 12
  Folder
MOR Statewide Data for GTC, December 1983 13
  Folder
MOR Statewide Data for GTC, January 1984 14
  Folder
MOR Selected Statewide Data for GTC, May 1984 15
  Folder
MOR Selected New York Tables, February 1985 16
  Folder
Thornburgh news clips, 1979-1980 17
  Folder
Thornburgh news clips, 1981-1982 18
  Folder
Thornburgh news clips, 1983-1984 19
  Folder
Thornburgh news clips, 1985-1986 20
  Folder
News clippings: staff 21
  BoxFolder
Political booklets, maps, undated 231
  Folder
Miscellaneous correspondence, news clips, 1979-1986 2
  Folder
Miscellaneous, Scranton-Casey campaign, 1985-1986 3
  Folder
Memo, Judicial Nominations, 1980 4
  Folder
Waldman Op-Ed Column re LCB, June 1981 5
  Folder
Draft, Appellate Court Campaign, 1981 6
  Folder
President Reagan Accomplishments, January 1984 7
  Folder
Reagan-Bush Campaign, 1980 8
  Folder
Memo, PA Voter Registration, 1980 9
  Folder
GOP National Committee and RGA, 1978-1986 10
  Folder
PA Republican State Committee, 1980 11
  Folder
PA Republican State Committee, 1968-1978 12
  Folder
Lists, 1984-1986 13
  Folder
Lists, 1979-1983 14
  Folder
PA Election Returns, 1979-1986 15
  Folder
GTC, 1979 16
  Folder
GTC, 1980 17
  Folder
GTC, 1981 18
  Folder
GTC, 1982 19
  Folder
GTC, 1983 20
  Folder
GTC, 1984 21
  Folder
GTC, 1985 22
  Folder
GTC donor lists, 1981, 1984 23
  Folder
GTC donor lists, undated 24
  Folder
Heinz campaign, 1982 25
  BoxFolder
Volume, 32nd Republican National Convention, Detroit, 1980 241
  Folder
Volume, Decision Making Information, PA Tabulations for GTC, October 1, 1985 2
  Folder
Volume, Decision Making Information, PA Statewide Republicans, September 1986 3
  Folder
Decision Making Information, PA cross-tabulations for GTC, October 1985 4

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