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Subseries 5. Campaign-in-Progress (CIP), 1972-1978

Scope and Content Notes:

Files from the progression of the primary campaign include myriad topics, events, news clippings, and results. These files together represent the multiple aspects of this and other campaigns: correspondence, previous campaign results, early “campaign binder,” election documents, election results, ephemera, fundraising, lists, maps, media, news releases, politicians, polls, schedules, staff, and surrogate speakers. Significant in detail are schedules, and fundraising as well as news clippings that track the campaign. The clippings are from 1977. Those from 1978 are included in the Opposition Research series, and those for Thornburgh, in previous subseries. The remaining materials date from 1972 to 1978.


Box 12
Folder 1 Correspondence, resumes, offers of help, 1977
Folder 2 Correspondence, congratulations, offers of help, May 1978
Folder 3 Correspondence from Thornburgh for Governor, 1978
Folder 4 Campaign, guidelines, organization, and articles, 1977
Folder 5 Campaigns, previous election results, 1972-1976
Folder 6 Campaigns, previous election results by county, 1970-1976
Folder 7 Campaign binder, candidates, issues, organization, 1977
Folder 8 Campaign clippings, May 1977
Folder 9 Campaign clippings, June 1977
Folder 10 Campaign clippings, July 1977
Folder 11 Campaign clippings, August 1977
Folder 12 Campaign clippings, September 1977
Folder 13 Campaign clippings, October 1977
Folder 14 Campaign clippings, November 1977
Folder 15 Campaign clippings, December 1977
Folder 16 Campaign clippings, regarding issues, January-February, 1978
Folder 17 Campaign clippings, miscellaneous, 1977
Folder 18 Election Committee Documents, 1977
Folder 19 Election week countdown, April-May 1978
Folder 20 Election results, May 1978
Folder 21 Fundraising, letters, drafts, 1977
Folder 22 Fundraising, GOP, August 1977
Folder 23 Fundraising, May-October 1977
Folder 24 Fundraising, November-December 1977
Folder 25 Fundraising, projections and goals, 1978
Folder 26 Fundraising, budgets and disbursements, 1977-1978
Folder 27 Fundraising, deposit lists, July 1977-May 1978
Folder 28 Fundraising, January-February, 1978
Folder 29 Fundraising, March-April 1978
Folder 30 Lists, candidates, office holders, and events, 1976-1978
Folder 31 Maps, state and city ward maps, 1977-1978
Folder 32 Media, Press kits, 1978
Folder 33 Media, Sales Spot Schedule, Harrisburg, Lancaster, York, April-May 1978
Folder 34 Media, Sales Spot Schedule, Wilkes-Barre, Scranton, April-May 1978
Folder 35 Media, Sales Spot Schedule, Erie, April-May 1978
Folder 36 Media, Sales Spot Schedule, Philadelphia, April-May 1978
Folder 37 Media, Sales Spot Schedule, Pittsburgh, April-May 1978
Folder 38 Media, Sales Spot Schedule, Johnstown, Altoona, April-May 1978
Folder 39 Media, Spot Schedule, April-May 1978
Folder 40 Media, Spot Schedule, April-May 1978
Folder 41 Media, Garth media summaries, May 1978
Folder 42 Media, JCW media buys list, radio actualities, April-May 1978
Folder 43 Media, News releases, March-May 1978
Folder 44 Media, Radio actualities, April-May 1978

Box 13
Folder 1 Politicians, articles, campaign brochures, news releases, 1976-1978
Folder 2 Polls, pre-election, 1977-1978
Folder 3 Schedules, Requests, November 1977-May 1978
Folder 4 Schedules, Weekly and daily, May-December 1977
Folder 5 Schedules, Long-range, July-December 1977
Folder 6 Schedules, Announcement, and news release, January 10-12, 1978
Folder 7 Schedules, Scheduler Seif memo, January-February 1978
Folder 8 Schedules, Monthly and long-range, January-May 1978
Folder 9 Schedules, Post primary plans, March 1978
Folder 10 Schedules, Daily, February-March 1978
Folder 11 Schedules, Daily, April-May 1978
Folder 12 Speakers, Surrogate, 1978
Folder 13 Staff, Exploratory Advisory Group, 1977
Folder 14 Staff, Lists and event, 1977
Folder 15 Staff, Campaign staff and organization, 1977
Folder 16 Staff, County field organization and field reports, 1977-1978
Folder 17 Staff, County field operations, lists, 1978
Folder 18 Staff, County field operations, overall reviews, 1978