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Subseries 4. Campaign in Progress
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Scope and Content Notes: These files are in effect the essential working files of the campaign. They are divided into sections as follows: Organization, Volunteers, County Files, Scheduling, Media, Contributors, Correspondence, and Chron files.
Many files are labeled either "Primary" or "General" referring to either the Primary election period-between Thornburgh's candidacy announcement and the Primary election (January-May, 1978) -or the General election period-from the Primary up to the General election (June-November, 1978).
The Organization files refer to the organization of the campaign, and include for example: lists of staff, the many committees of Thornburgh supporters (Farmers for Thornburgh/Scranton, for example), and campaign petitions and legal opinions.
The Volunteers files document the particularly active volunteer organization, including lists of volunteers, phone bank schedules and letters of thanks to those who participated in the winning campaign. The strength and success of the volunteer effort was a major component in Thornburgh's victory.
The County files contain information on each Pennsylvanian county with notes regarding local issues of concern that the Thornburgh/Scranton campaign would address when in the area.
The Scheduling files include both Dick Thornburgh and Ginny Thornburgh's schedules, as well as invitations, background information, and letters of regret. There is no better place to see the intensity of the commitment demanded of candidates and their families.
The Media files include information on the media organizations in Pennsylvania that played a vital part in the campaign. There are Thornburgh and Scranton bios and accomplishments, as well as TV and radio ad scripts, newspaper clippings, and sample press kits.
The Contributors files include information on the contributions made to the Thornburgh-Scranton campaign. They include press releases announcing contributions made to date, fund raising information and finance letters. The success of the fundraising was a critical campaign component.
There are four separate groupings of correspondence files. The first, "correspondence and subject files," was generated from 1977 through 1978, in Thornburgh's office at Kirkpatrick and Lockhart. Most of the pre-campaign correspondence was necessarily handled through his office, although as the election progressed more was handled by campaign staff. There is also a section of law firm subject files, related to his legal work.
The second and third sections of correspondence are to and from groups, or to and from individuals. This covers the period from Thornburgh's candidacy announcement (January, 1978) through the election (November, 1978).
The fourth, "Thornburgh correspondence," is both campaign-related and personal. The letters are all from Mr. Thornburgh, unlike the first two groups, which include both letters to Thornburgh as well as responses from him. This section covers only March 28, 1977 through October 28, 1977.
Campaign Ephemera files include the familiar brochures and handouts from both the Primary and General Election. These relate to both Dick Thornburgh and to the campaign of Pete Flaherty. Also included are buttons, bumper stickers, complete newspapers from both the primary and general elections, and other miscellaneous items.
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Section: Organization
Box 61
| Folder |
1 |
Campaign staff, Primary January-May, 1978
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| Folder |
2 |
Campaign staff, General June-November, 1978
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| Folder |
3 |
Finances: Budget matters for Primary 1978, Expense Analysis and Expenditures January-May, 1978
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| Folder |
4 |
Office matters and memos 1977-1978
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| Folder |
5 |
Regarding Election Law Violations 1977, legal opinions, memos and correspondence 1977-1978
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| Folder |
6 |
Impoundment petition, Primary January-May, 1978
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| Folder |
7 |
Elections Bureau, Department of State: correspondence, regulations, calendar 1978
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| Folder |
8 |
Stationery samples 1977-1978
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| Folder |
9 |
Primary mailings and forms January-May, 1978
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| Folder |
10 |
General mailings and forms June-November, 1978
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| Folder |
11 |
Thank you letters 1977-1978
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| Folder |
12 |
Lists, memos, mailings to Thornburgh and Thornburgh-Scranton County Chairmen from Thornburgh and staff 1977-1978
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| Folder |
13 |
County Chairman manual 1977-1978
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| Folder |
14 |
GOP Committee Chairmen 1978, lists, correspondence, memos 1977-1978
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| Folder |
15 |
GOP Committee person instructions, Registration Project 1977 1977-1978
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| Folder |
16 |
Physicians for Thornburgh-Scranton, Physicians/Republican County Commissioners 1977-1978
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| Folder |
17 |
Republican County Commissioners for Thornburgh-Scranton 1977-1978
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| Folder |
18 |
PSEA for Thornburgh-Scranton 1977-1978
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| Folder |
19 |
Youth for Thornburgh-Scranton 1977-1978
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| Folder |
20 |
Dentists for Thornburgh-Scranton 1977-1978
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| Folder |
21 |
Farm and Rural Families for Thornburgh-Scranton 1977-1978
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| Folder |
22 |
Democrats for Thornburgh-Scranton 1977-1978
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| Folder |
23 |
Highway Industry Committee for Thornburgh-Scranton 1977-1978
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| Folder |
24 |
Women for Thornburgh-Scranton 1977-1978
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| Folder |
25 |
Regional Advisory Committees 1977-1978
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| Folder |
26 |
Delaware Valley Regional Advisory Committee 1977-1978
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| Folder |
27 |
Primary contributors, address lists January-May, 1978
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| Folder |
28 |
County Commissioners, address lists 1977-1978
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| Folder |
29 |
Delegates and alternates list 1977-1978
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| Folder |
30 |
Farmers, address lists 1977-1978
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| Folder |
31 |
"Friends," address lists 1977-1978
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| Folder |
32 |
Philadelphia persons (from Sam Line), address lists 1977-1978
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| Folder |
33 |
Republican County Chairmen and Vice-Chairmen, address lists 1977-1978
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| Folder |
34 |
Teachers, address lists 1977-1978
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| Folder |
35 |
Washington DC names, address lists 1977-1978
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| Folder |
36 |
"Coffees" meetings: campaign tactic for meeting public and gaining dedicated supporters 1977-1978
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| Folder |
37 |
Telephone bank, instructions and suggested conversations 1977-1978
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Box 62
| Folder |
1 |
Telephone bank, operation, plan, memos 1977-1978
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| Folder |
2 |
"Get out the Vote" effort 1977-1978
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| Folder |
3 |
Resumes, staff 1977-1978
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| Folder |
4 |
Resumes, non-staff, recommendations, offers of help 1977-1978
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| Folder |
5 |
"Thornburgh for Governor" committee mailings and brochures 1977-1978
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Section: Volunteers
| Folder |
6 |
Pittsburgh primary efforts: plans and lists of names January-May, 1978
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| Folder |
7 |
Master alpha file for Pittsburgh area volunteers, Primary January-May, 1978
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| Folder |
8 |
County volunteer chairperson or research department list, Primary January-May, 1978
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| Folder |
9 |
Master mailing list, Primary January-May, 1978
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| Folder |
10 |
Allegheny County Republican Committee, list used to recruit volunteers, Primary January-May, 1978
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| Folder |
11 |
Dorothy Larsen, Pittsburgh office volunteers, Primary January-May, 1978
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Box 63
| Folder |
1 |
Petitions, incomplete, Primary January-May, 1978
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| Folder |
2 |
All committee members, address cards, Primary January-May, 1978
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| Folder |
3 |
Organization and instructions, General June-November, 1978
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| Folder |
4 |
Pittsburgh alpha list, General June-November, 1978
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| Folder |
5 |
Thank you lists, Pittsburgh, General June-November, 1978
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| Folder |
6 |
Pittsburgh area labels, General June-November, 1978
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| Folder |
7 |
Oakmont phone bank lists, General June-November, 1978
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| Folder |
8 |
Coffee and tea attendees, General June-November, 1978
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| Folder |
9 |
Volunteer thank you letters, General June-November, 1978
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| Folder |
10 |
Volunteer lists and phone bank schedules 1977-1978
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| Folder |
11 |
Campaign schedules for volunteering and campaigning 1977-1978
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| Folder |
12 |
Card file of Allegheny County volunteers, yellow tabs, Volunteers of 1978 not reached in 1982 1977-1982
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| Folder |
13 |
Card file of Allegheny County volunteers, salmon dividers, Volunteers of 1978 reached in 1982 1977-1982
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Section: County Files
| Folder |
14-15 |
West Pennsylvania Counties, Primary, Bob Antonelli January-May, 1978
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Box 64
| Folder |
1-2 |
Southwest Counties, General, Bill Green June-November, 1978
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| Folder |
3-4 |
Miscellaneous Counties, Primary January-May, 1978
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| Folder |
5-6 |
Allegheny County, Primary, Districts 1-8 January-May, 1978
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| Folder |
7-9 |
Allegheny County, General, Municipalities A-M, Fernsler June-November, 1978
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Box 65
| Folder |
1-2 |
Allegheny County, General, Municipalities N-W, Fernsler June-November, 1978
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| Folder |
3 |
County data and memos, incomplete 1977-1978
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| Folder |
4 |
Adams County 1977-1978
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| Folder |
5-6 |
Allegheny County 1977-1978
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| Folder |
7 |
Armstrong County 1977-1978
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| Folder |
8 |
Beaver County 1977-1978
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| Folder |
9 |
Bedford County 1977-1978
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| Folder |
10 |
Berks County 1977-1978
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| Folder |
11 |
Blair County 1977-1978
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| Folder |
12 |
Bradford County 1977-1978
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| Folder |
13 |
Bucks County 1977-1978
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| Folder |
14 |
Butler County 1977-1978
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| Folder |
15 |
Cambria County 1977-1978
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| Folder |
16 |
Cameron County 1977-1978
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| Folder |
17 |
Carbon County 1977-1978
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| Folder |
18 |
Centre County 1977-1978
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| Folder |
19 |
Chester County 1977-1978
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Box 66
| Folder |
1 |
Clarion County 1977-1978
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| Folder |
2 |
Clearfield County 1977-1978
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| Folder |
3 |
Clinton County 1977-1978
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| Folder |
4 |
Columbia County 1977-1978
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| Folder |
5 |
Crawford County 1977-1978
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| Folder |
6 |
Cumberland County 1977-1978
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| Folder |
7 |
Dauphin County 1977-1978
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| Folder |
8 |
Delaware County 1977-1978
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| Folder |
9 |
Elk County 1977-1978
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| Folder |
10-11 |
Erie County 1977-1978
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| Folder |
12 |
Fayette County 1977-1978
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| Folder |
13 |
Forest County 1977-1978
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| Folder |
14 |
Franklin County 1977-1978
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| Folder |
15 |
Fulton County 1977-1978
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| Folder |
16 |
Greene County 1977-1978
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| Folder |
17 |
Huntingdon County 1977-1978
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| Folder |
18 |
Indiana County 1977-1978
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| Folder |
19 |
Jefferson County 1977-1978
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| Folder |
20 |
Juniata County 1977-1978
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| Folder |
21 |
Lackawanna County 1977-1978
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| Folder |
22 |
Lancaster County 1977-1978
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| Folder |
23 |
Lawrence County 1977-1978
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| Folder |
24 |
Lebanon County 1977-1978
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Box 67
| Folder |
1 |
Lehigh County 1977-1978
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| Folder |
2 |
Luzerne County 1977-1978
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| Folder |
3 |
Lycoming County 1977-1978
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| Folder |
4 |
McKean County 1977-1978
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| Folder |
5 |
Mercer County 1977-1978
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| Folder |
6 |
Mifflin County 1977-1978
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| Folder |
7 |
Monroe County 1977-1978
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| Folder |
8 |
Montgomery County 1977-1978
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| Folder |
9 |
Montour County 1977-1978
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| Folder |
10 |
Northampton County 1977-1978
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| Folder |
11 |
Northumberland County 1977-1978
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| Folder |
12 |
Perry County 1977-1978
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| Folder |
13 |
Philadelphia County 1977-1978
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| Folder |
14 |
Pike County 1977-1978
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| Folder |
15 |
Potter County 1977-1978
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| Folder |
16 |
Schuylkill County 1977-1978
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| Folder |
17 |
Snyder County 1977-1978
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| Folder |
18 |
Somerset County 1977-1978
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| Folder |
19 |
Sullivan County 1977-1978
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| Folder |
20 |
Susquehanna County 1977-1978
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| Folder |
21 |
Tioga County 1977-1978
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Box 68
| Folder |
1 |
Union County 1977-1978
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| Folder |
2 |
Venango County 1977-1978
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| Folder |
3 |
Warren County 1977-1978
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| Folder |
4 |
Washington County 1977-1978
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| Folder |
5 |
Wayne County 1977-1978
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| Folder |
6-7 |
Westmoreland County 1977-1978
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| Folder |
8 |
Wyoming County 1977-1978
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| Folder |
9 |
York County 1977-1978
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| Folder |
10 |
Regional Field Staff, Primary January-May, 1978
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| Folder |
11 |
Regional Field Staff, Primary reports January-May, 1978
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| Folder |
12 |
Regional Field Staff, General June-November, 1978
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| Folder |
13 |
Regional Field Staff, General reports June-November, 1978
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| Folder |
14 |
Organizational press releases, statewide and regional (persons named to assist with the campaign) 1977-1978
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| Folder |
15 |
Political activities, distribution of materials 1977-1978
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| Folder |
16 |
Media Monitor reports 1977-1978
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| Folder |
17 |
County maps 1977-1978
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| Folder |
18 |
County Chairman's manual, Primary January-May, 1978
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Box 69
| Folder |
1 |
County statistics, party registration and election results for Primary January-May, 1978
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| Folder |
2 |
Allegheny County, extra material 1977-1978
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Section: Scheduling
| Folder |
3 |
Memos, scheduling guidelines, George Whitmer, Eddie Mahe, examples from other campaigns October 19, 1977; June 19, 1978
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| Folder |
4 |
Thornburgh sample letters/forms 1977-1978
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| Folder |
5 |
Fairs, festivals, General June-November, 1978
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| Folder |
6 |
Debate requests, General June-November, 1978
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| Folder |
7 |
Ginny Thornburgh (VJT) schedules and remarks at GOP committee events 1978
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| Folder |
8 |
Ginny Thornburgh (VJT): memos and schedules, list of appearances, 1977 early campaign speech 1977-1978
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| Folder |
9 |
Bill Scranton (WWS III): schedules and form letters 1977-1978
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| Folder |
10 |
Thornburgh schedule logs November 14, 1977-October 30, 1978
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| Folder |
11 |
1977 Schedule and calendar 1977
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| Folder |
12 |
Thornburgh's schedules April 28, 1977-January 31, 1978
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| Folder |
13 |
Thornburgh's schedules January 31, 1978-November 6, 1978
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| Folder |
14 |
Thornburgh weekly schedules, Primary January-May, 1978
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| Folder |
15 |
Thornburgh monthly schedules (long range planning), Primary July, 1977-May, 1978
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| Folder |
16 |
Thornburgh long range schedules, General June-November, 1978
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| Folder |
17 |
Thornburgh alpha list of scheduled appearances (by organization) 1977-1978
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Box 70
| Folder |
1-5 |
Thornburgh regrets May, 1977-May 16, 1978
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| Folder |
6 |
Thornburgh miscellaneous thank you letters, Primary January-May, 1978
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| Folder |
7-11 |
Thornburgh regrets May 17-November 7, 1978
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Section: Media
Box 71
| Folder |
1 |
TV ads 1977-1978
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| Folder |
2 |
Thornburgh and Scranton biographies (includes Coral Scranton) 1977-1978
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| Folder |
3 |
Family bios, speeches, correspondence, Thornburgh's Linden Avenue house memo 1977-1978
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| Folder |
4 |
Thornburgh bios, accomplishments 1977-1978
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| Folder |
5 |
Clippings: negative stories 1977-1978
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| Folder |
6 |
Statewide Monitoring System 1977-1978
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| Folder |
7 |
Thornburgh appearance requests: radio/TV/Newspapers 1977-1978
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| Folder |
8 |
Correspondence, memos of Thornburgh and Paul Critchlow with press/reporters/special contacts 1977-1978
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| Folder |
9 |
Correspondence of Assistant Press Secretaries Curt Ashenfelter and Patty McCormick 1977-1978
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| Folder |
10 |
Radio actualities transcripts 1977-1978
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| Folder |
11 |
Radio ad transcripts 1977-1978
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| Folder |
12 |
Printing costs, samples, correspondence (buttons, brochures, etc.), non-electric ad information 1977-1978
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| Folder |
13 |
Mailing lists: news clips, press releases, long range schedules 1977-1978
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| Folder |
14 |
Newspaper ads 1977-1978
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| Folder |
15 |
Original lists for mailing labels: GOP chairmen, State Senators, Legislators, United States Congressional leaders, Thornburgh-Scranton chairmen, public opinion leaders 1977-1978
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| Folder |
16 |
Original lists for mailing labels: Dailies, weeklies, TV and radio stations, other Pennsylvania media 1977-1978
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| Folder |
17 |
Sample press kit for announcement 1977-1978
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| Folder |
18 |
Sample press kit for Primary January-May, 1978
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| Folder |
19 |
Sample press kit for Early General June, 1978
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| Folder |
20 |
Sample press kit for General June-November, 1978
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| Folder |
21 |
Surrogates: general information, memos and suggestions 1977-1978
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Box 72
| Folder |
1 |
Surrogates: master kit for speakers 1977-1978
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| Folder |
2 |
Surrogates: actual speakers, memos regarding possible speakers 1977-1978
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| Folder |
3 |
Surrogates: suggestions for speeches 1977-1978
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| Folder |
4 |
Surrogates: requests fulfilled 1977-1978
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| Folder |
5 |
Surrogates: requests pending 1977-1978
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| Folder |
6 |
Sample surrogate kit, General June-November, 1978
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| Folder |
7 |
Press and surrogate kits sent 1977-1978
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| Folder |
8 |
Newspaper endorsements and thank you letters: General June-November, 1978
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| Folder |
9 |
Lists of major Pennsylvania media, with addresses and phone numbers 1977-1978
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Section: Contributions
| Folder |
10 |
Plans and budgets: Primary (Evans Rose) and General (Jay Waldman) 1977-1978
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| Folder |
11 |
Financial disclosure: memos and clippings 1977-1978
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| Folder |
12 |
Press releases regarding campaign contributions January-December, 1978
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| Folder |
13 |
Press releases regarding campaign contributions January-December, 1978
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| Folder |
14 |
Press releases regarding campaign contributions January-December, 1978
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| Folder |
15 |
Evans Rose, memos to and from, re contributions 1977-1978
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Box 73
| Folder |
1 |
Farrell Rubenstein, memos and correspondence to and from, miscellaneous campaign staff expense lists 1977-1978
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| Folder |
2 |
Fundraising: names, event lists, organization lists, contacts, Primary and General 1977-1978
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| Folder |
3 |
1978 and 1982 Contributors list, 150 dollars and larger 1977-1978
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| Folder |
4 |
Letters and mailings requesting financial support 1977-1978
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| Folder |
5-6 |
Thornburgh's to-do lists and phone calls-to-make lists, annotated notes 1977-1978
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| Folder |
7 |
Contributions to Thornburgh campaign: miscellaneous correspondence regarding finances, fundraising events, enclosing contributions 1977-1978
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| Folder |
8 |
Finance letters from Thornburgh, Woznisky, Rubenstein 1977
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| Folder |
9 |
John Woznisky: letter and memos 1978
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Section: Correspondence
Section: Correspondence and Subject Files, Alphabetical"
Box 74
Box 75
Box 76
| Folder |
4 |
X, Y, Z 1977-1978
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| Folder |
5 |
Law Firm materials 1977-1978
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| Folder |
6 |
"Why Worry about Gambling ... Why not Concentrate on Something Important?" Law and Psychology Review paper by Governor Thornburgh 1977-1978
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| Folder |
7 |
American Bar Foundation 1977-1978
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| Folder |
8 |
Pennsylvania Bar Association 1977-1978
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Section: Correspondence, Groups, Alphabetical"
| Folder |
9 |
A January, 1978- November, 1978
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| Folder |
10 |
B January, 1978- November, 1978
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| Folder |
11 |
C January, 1978- November, 1978
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| Folder |
12 |
E January, 1978- November, 1978
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| Folder |
13 |
F January, 1978- November, 1978
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| Folder |
14 |
G January, 1978- November, 1978
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| Folder |
15 |
H January, 1978- November, 1978
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| Folder |
16 |
I January, 1978- November, 1978
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| Folder |
17 |
M January, 1978- November, 1978
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| Folder |
18 |
N January, 1978- November, 1978
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| Folder |
19 |
P January, 1978- November, 1978
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| Folder |
20 |
R January, 1978- November, 1978
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| Folder |
21 |
S January, 1978- November, 1978
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| Folder |
22 |
U January, 1978- November, 1978
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| Folder |
23 |
W January, 1978- November, 1978
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Section: Correspondence, Individuals, Alphabetical"
| Folder |
24 |
A January, 1978- November, 1978
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| Folder |
25 |
B January, 1978- November, 1978
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| Folder |
26 |
C January, 1978- November, 1978
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| Folder |
27 |
D January, 1978- November, 1978
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| Folder |
28 |
E January, 1978- November, 1978
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| Folder |
29 |
F January, 1978- November, 1978
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| Folder |
30 |
G January, 1978- November, 1978
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| Folder |
31 |
H January, 1978- November, 1978
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| Folder |
32 |
I January, 1978- November, 1978
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Box 77
| Folder |
1 |
J January, 1978- November, 1978
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| Folder |
2 |
K January, 1978- November, 1978
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| Folder |
3 |
L January, 1978- November, 1978
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| Folder |
4 |
M January, 1978- November, 1978
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| Folder |
5 |
N January, 1978- November, 1978
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| Folder |
6 |
O January, 1978- November, 1978
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| Folder |
7 |
P January, 1978- November, 1978
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| Folder |
8 |
R January, 1978- November, 1978
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| Folder |
9 |
S January, 1978- November, 1978
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| Folder |
10 |
T January, 1978- November, 1978
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| Folder |
11 |
V January, 1978- November, 1978
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| Folder |
12 |
W, X, Y, Z January, 1978- November, 1978
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Section: Thornburgh Campaign and Personal Correspondence, Chron"
| Folder |
13-16 |
March 28, 1977-October 4, 1977
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Box 78
| Folder |
1-6 |
October 7, 1977-October 28, 1978
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| Folder |
7 |
Personal correspondence, chron file March 28, 1977-May 26, 1977
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Section: Campaign Ephemera
Box 79
| Folder |
1 |
Campaign events, ephemera and notes 1978
|
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| Folder |
2 |
Brochures and handouts, Primary January-May, 1978
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| Folder |
3 |
Brochures and handouts, General June-November, 1978
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| Folder |
4 |
Issue-related brochures and handouts, Primary and General 1977-1978
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|
| Folder |
5 |
Pete Flaherty's political brochures and handouts 1977-1978
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|
| Folder |
6 |
Campaign buttons, stickers, bumper stickers: Primary and General 1977-1978
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|
| Folder |
7 |
Campaign ephemera 1977-1978
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|
| Folder |
8 |
Complete Newspapers for Primary and General "wins" 1977-1978
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|
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